Consumers have the right to request that Target tell them what personal information it has collected, correct inaccurate information, or delete their data, subject to certain exceptions.
These rights give you meaningful control over your personal information and allow you to verify what Target knows about you, fix errors, and request removal of your data from Target's systems.
These rights are mandated under CCPA/CPRA and mirror obligations under Virginia VCDPA, Colorado CPA, Connecticut CTDPA, and other state privacy laws. Compliance teams should confirm that Target's response timelines, verification procedures, and appeals processes meet statutory requirements across all applicable jurisdictions.
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Target collects extensive personal data β including purchase history, location, browsing behavior, and inferences about your preferences β and shares it with advertising partners and third parties for targeted marketing purposes. This means your shopping habits may be used to build a detailed profile of you that is shared beyond Target itself. You can opt out of the sale and sharing of your personal information by visiting Target's privacy preferences page at https://www.target.com/c/target-privacy-policy/-/N-4sr7p or by using the 'Do Not Sell or Share My Personal Information' link on Target's website.