StockX · StockX Privacy Policy · View original document ↗

Targeted Advertising Using Off-Site Behavior Data

High severity High confidence Explicitdocumentlanguage Common · 280 of 352 platforms
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Recent governance activity StockX recorded 2 documented changes in the last 30 days.
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This analysis describes what StockX's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

This discloses cross-site behavioral tracking shared with third-party advertising partners, meaning user activity data leaves StockX's own environment and drives off-site ad targeting.

Recent Activity

This document changed recently

Medium Jul 9, 2026

The updated policy authorizes StockX to share and sell personal information to a broader range of recipients than previously disclosed. Specifically, the policy now explicitly permits sharing or selling personal data, including identifiers, transaction data, and browsing behavior, to Live Sellers on the Live Shopping Platform, Sellers on the Listings Marketplace, and third-party data brokers. The prior version limited disclosures to 'sharing' with 'StockX Verified Sellers' without explicit reference to data sales or data brokers. Under the revised terms, data sale and sharing is now standard practice for analytics, advertising, and marketplace partners. The policy does not describe a consumer opt-out mechanism for this data sharing or selling.

View change record →

Consumer impact (what this means for users)

Your browsing activity on StockX and other websites may be tracked by StockX and its advertising partners, and may result in StockX ads appearing when you use other websites, apps, or social media platforms.

How other platforms handle this

Glassdoor Medium

We may use your personal data to personalize your experience interacting with Content, including what Content we recommend, show, or don't show to you.

MyFitnessPal Medium

We use your personal information to send you newsletters and other promotional communications, including information about MyFitnessPal's new offerings, features, offers, events, webinars, and other information.

Lyft Medium

We may infer certain information from your interactions with the Lyft Platform and other personal information available to us. For example, if you frequently ride to or from airports, we may infer you are a frequent traveler.

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▸ View Original Clause Language DOCUMENT RECORD
"
Targeting Cookies help us and the advertising partners we work with gather information about the content you visit and your activity on our Services and other websites. This may result in you seeing StockX banners and ads when you are on other websites, apps and social media platforms.

— Excerpt from StockX's StockX Privacy Policy

Applicable regulations

CCPA/CPRA
California, USA
CAN-SPAM
United States Federal
ePrivacy Directive
European Union
FTC Act Section 5
United States Federal
GDPR
European Union

Provision details

Document information
Document
StockX Privacy Policy
Entity
StockX
Document last updated
May 5, 2026
Tracking information
First tracked
July 9, 2026
Last verified
July 9, 2026
Record ID
CA-P-059659
Document ID
CA-D-00734
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
5f972315c3314294a56a18746e81c4d551f0e9d4e19b8710fa0ff79e384791d4
Analysis generated
July 9, 2026 09:57 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: StockX
Document: StockX Privacy Policy
Record ID: CA-P-059659
Captured: 2026-07-09 09:57:04 UTC
SHA-256: 5f972315c3314294…
URL: https://conductatlas.com/platform/stockx/stockx-privacy-policy/provision/CA-P-059659/targeted-advertising-using-off-site-behavior-data/
Accessed: July 12, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Frequently Asked Questions

What does StockX's Targeted Advertising Using Off-Site Behavior Data clause do?

This discloses cross-site behavioral tracking shared with third-party advertising partners, meaning user activity data leaves StockX's own environment and drives off-site ad targeting.

How does this clause affect you?

Your browsing activity on StockX and other websites may be tracked by StockX and its advertising partners, and may result in StockX ads appearing when you use other websites, apps, or social media platforms.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 280 platforms. See the full comparison.

Is ConductAtlas affiliated with StockX?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by StockX.