When you post photos, videos, or any other content on Snapchat, you give Snap the right to use, copy, modify, and share that content — including with third-party service providers — for as long as needed to run their services.
Any photo, video, or message you post on Snapchat can be used, modified, and sublicensed by Snap to third-party service providers, and this right may persist even after you delete your account if others have already shared or interacted with your content.
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Compare across platforms →This license is broad and sublicensable, meaning Snap can pass your content rights to third parties, and the license may survive account deletion if others have shared your content.
REGULATORY FRAMEWORK: This provision implicates GDPR Art. 6(1)(b) (processing necessary for contract performance) and Art. 17 (right to erasure) — the persistence of the license after deletion creates direct tension with erasure rights where the legal basis is consent or contract. For California users, CCPA §1798.100 (right to delete) is implicated. FTC Act Section 5 applies to the adequacy of disclosure of this license scope to average consumers.
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