The policy prohibits generating content that may violate intellectual property rights and separately prohibits attempting to create content in the style of a known living artist.
This analysis describes what Runway's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The prohibition on content in the style of a known living artist represents a notable policy position in the generative AI context, engaging unsettled questions under copyright law and personality rights doctrines that are the subject of active litigation and regulatory attention as of the document's publication date.
Interpretive note: The scope of the living artist style prohibition is not defined in the document, and the legal standards governing copyright protection for artistic style in AI-generated content remain unsettled in U.S. and EU jurisdictions.
Under these terms, users are prohibited from using Runway's tools to generate content that may infringe intellectual property rights or that replicates the style of a known living artist. Violation of either prohibition is subject to account suspension under the policy's general enforcement clause.
Cross-platform context
See how other platforms handle Intellectual Property and Living Artist Style Prohibition and similar clauses.
Compare across platforms →"Content that may violate intellectual property rights. Attempts to create content in the style of a known, living artist.Excerpt from Runway's Usage Policy
(1) REGULATORY LANDSCAPE: The prohibition on content that may violate intellectual property rights engages the Copyright Act and, in the EU, the Copyright in the Digital Single Market Directive.
Enforcement risk, jurisdiction flags, contract triggers, and due diligence action items.
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The prohibition on content in the style of a known living artist represents a notable policy position in the generative AI context, engaging unsettled questions under copyright law and personality rights doctrines that are the subject of active litigation and regulatory attention as of the document's publication date.
Under these terms, users are prohibited from using Runway's tools to generate content that may infringe intellectual property rights or that replicates the style of a known living artist. Violation of either prohibition is subject to account suspension under the policy's general enforcement clause.
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