This analysis describes what Roblox's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This restriction limits downstream use of shared data by third-party providers, specifically prohibiting resale of Personal Information, which constrains how broadly user data can be exploited outside Roblox.
The updated policy restricts personalized advertising based on age. Users under 18 will see only nonpersonalized ads on the platform, while users 18 and older may see personalized ads if they provide consent where required. The revised language also removes the previous statement that the platform collects personal information from under-13 accounts for advertising purposes, clarifying that such data is not used for marketing. Users 18 or older can control whether they see personalized ads through Roblox account settings.
View change record →The updated policy adds explicit language disclosing that Roblox collects persistent identifiers (IP addresses and unique device identifiers) from all users, including children, for purposes including account authentication, ad frequency capping, network communications, and security. The policy states Roblox implements technical, contractual, and other measures to ensure these identifiers are not used for purposes outside the listed scope. This represents a clarification and formalization of practices rather than a change to what data is collected, but it does establish contractual limits on how that data may be used. You can review the full updated Privacy Policy to understand which persistent identifiers are collected and the specific operational purposes for which they are retained.
View change record →The updated policy clarifies that parent email addresses constitute the only personal information collected from child accounts under COPPA, rather than listing persistent identifiers. The policy now states that personalized ads are not enabled until age 18, rather than leaving this ambiguous when a child turns 13. These clarifications affect how parents and children understand what data Roblox collects and when advertising becomes personalized; however, the underlying data practices do not appear to have changed operationally. The policy removed detailed descriptions of collection purposes (such as internal operations), which means parents now have less granular explanation of data uses, though stated practices remain.
View change record →Information Roblox shares with third-party service providers may not be used by those companies for any purpose beyond completing their assigned tasks, and those companies are prohibited from selling your Personal Information.
How other platforms handle this
These companies are subject to contractual obligations governing privacy, data security, and confidentiality consistent with applicable laws.
We will disclose personal information to companies that help us run our business to detect, prevent, or otherwise address fraud, deception, illegal activity, misuse of Adobe Services and Software, and security or technical issues.
We also require these service providers to protect your personal information to at least the same standards that we do.
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"These companies are only allowed to use the information we share to complete the relevant tasks. They are not allowed to use the information we share for any other purpose, including selling Personal Information.— Excerpt from Roblox's Roblox Privacy and Cookie Policy
ConductAtlas detected a major restructuring of Meta’s privacy policy that removed detailed consumer rights disclosures and relocated them to separate documents.
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This restriction limits downstream use of shared data by third-party providers, specifically prohibiting resale of Personal Information, which constrains how broadly user data can be exploited outside Roblox.
Information Roblox shares with third-party service providers may not be used by those companies for any purpose beyond completing their assigned tasks, and those companies are prohibited from selling your Personal Information.
ConductAtlas has identified this type of provision across 290 platforms. See the full comparison.
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