The document authorizes Robinhood and third-party advertising and analytics partners to collect device identifiers, IP addresses, browsing activity, and conversion information through cookies, pixels, and SDKs, and to use this data for cross-platform targeted advertising, with opt-out controls available through account settings and industry opt-out tools.
This analysis describes what Robinhood's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This provision establishes that behavioral advertising data sharing with third-party partners applies by default, and that data collected through these technologies may be combined across devices and websites over time. Users must affirmatively opt out through account settings or external tools such as the Digital Advertising Alliance opt-out at www.aboutads.info/choices.
The updated privacy policy now applies to Robinhood Social, a new social media product, alongside Robinhood's financial services. The policy explicitly states that Robinhood collects conversation and input data when you interact with AI chatbots on the application or website, though it clarifies these responses are informational only and not investment advice. Geolocation collection has been expanded from GPS-only to include approximate or precise location data in accordance with device permissions; precise geolocation may be required to trade Events Contracts. You can review the updated privacy notices for each Robinhood entity and adjust device location permissions in your mobile device settings.
View change record →⚠ Cross-context behavioral advertising data sharing with third-party advertising and analytics partners will proceed by default under the terms unless users opt out through account privacy settings
Cross-platform context
See how other platforms handle Cross-Context Behavioral Advertising Data Sharing and similar clauses.
Compare across platforms →"We and third-party partners may use cookies, pixels, device identifiers, and similar technologies to collect information from and about your use of our Services, including when we use third-party advertising and analytics services to better understand your online activity and serve you targeted advertisements. The information collected may include IP address, web browser, mobile network information, pages viewed, time spent, links clicked, conversion information, and other Internet and electronic activity information and device information. We and our third-party partners use this information to, among other things, analyze and track data, determine the popularity of content, and deliver advertisements targeted to your interests on our Services and other platforms.Excerpt from Robinhood's Privacy Policy
REGULATORY LANDSCAPE: This provision engages the CCPA's provisions on targeted advertising and data sales, the FTC Act's prohibitions on unfair or deceptive data practices, and state laws requiring opt-out rights for cross-context behavioral advertising.
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This provision establishes that behavioral advertising data sharing with third-party partners applies by default, and that data collected through these technologies may be combined across devices and websites over time. Users must affirmatively opt out through account settings or external tools such as the Digital Advertising Alliance opt-out at www.aboutads.info/choices.
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