Provision record
Riot Games · Riot Games Privacy Notice · View original document ↗

Cross-Context Behavioral Advertising Opt-Out in Certain Jurisdictions

High severity Explicit document language Common · 148 of 352 platforms
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This analysis describes what Riot Games's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

Recent Activity

This document changed recently

Medium Apr 14, 2026

Riot Games has restructured how it presents information about data collection and use in its privacy notice. The company narrowed its third-party disclaimer by removing the phrase 'we don't own or control,' replacing it with 'we don't control'—a distinction that may affect which entities the company is claiming it has no privacy responsibility for. For California residents, the notice now consolidates information about categories of personal information and their purposes into a single section rather than splitting them across the document. The practical implication depends on how Riot Games operationally interprets 'control' in relation to its business relationships and how California regulators view this language under CCPA notice requirements.

View change record →

Clause Stability Stable

0
Changes
4
Months Monitored
Jul 10, 2026
First Seen
Jul 10, 2026
Last Seen
This clause type exists across 370 other provisions on other platforms.

How other platforms handle this

Mercury Medium

we may share, or permit third party online advertising networks and other third-party services, to collect, information about your use of our Services over time so that they may display ads that may be relevant to your interests...

Activision Medium

adjusting your preferences as described in this section does not mean you will no longer receive advertisements; it only means the ads you do see will be less relevant to your interests.

Atlassian Medium

Where applicable under local law, you may have the right to opt out of targeted advertising by clicking "Manage Preferences" and following the instructions.

See all platforms with this clause type →
▸ View Original Clause Language DOCUMENT RECORD
"
In certain jurisdictions, we may use advertising services that obtain info from cookies or other trackers or use your email address, including for the purpose of delivering advertising to you based on your activities across third-party, nonaffiliated websites...

Excerpt from Riot Games's Privacy Notice

Provision details

Document information
Document
Riot Games Privacy Notice
Entity
Riot Games
Document last updated
May 5, 2026
Tracking information
First tracked
May 10, 2026
Last verified
May 10, 2026
Record ID
CA-P-037486
Document ID
CA-D-00310
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
2a840e744c4ccacedb5da002bc88e924c17e42553d102c3755b4b0f1d26ccb44
Analysis generated
May 10, 2026 05:42 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Riot Games
Document: Riot Games Privacy Notice
Record ID: CA-P-037486
Captured: 2026-05-10 05:42:08 UTC
SHA-256: 2a840e744c4ccace…
URL: https://conductatlas.com/platform/riot-games/riot-games-privacy-notice/provision/CA-P-037486/cross-context-behavioral-advertising-opt-out-in-certain-jurisdictions/
Accessed: Aug. 2, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Frequently Asked Questions

What does Riot Games's Cross-Context Behavioral Advertising Opt-Out in Certain Jurisdictions clause do?

The clause states: “In certain jurisdictions, we may use advertising services that obtain info from cookies or other trackers or use your email address, including for the purpose of delivering advertising to you based on your activities across third-party, nonaffiliated websites...”

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 148 platforms. See the full comparison.

Is ConductAtlas affiliated with Riot Games?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Riot Games.