Redfin · Redfin Privacy Policy · View original document ↗

Targeted Advertising Using Collected Data

High severity High confidence Explicitdocumentlanguage Common · 280 of 352 platforms
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This analysis describes what Redfin's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

Information collected through Redfin's Services may be used to shape advertising shown to users on external websites and platforms, not only within Redfin's own Services.

Clause Stability Stable

0
Changes
3
Months Monitored
Jul 10, 2026
First Seen
Jul 10, 2026
Last Seen
This clause type exists across 3354 other provisions on other platforms.

Consumer impact (what this means for users)

Information Redfin has collected about you may be used to tailor ads you see on third-party websites and platforms.

How other platforms handle this

Glassdoor Medium

We may use your personal data to personalize your experience interacting with Content, including what Content we recommend, show, or don't show to you.

MyFitnessPal Medium

We use your personal information to send you newsletters and other promotional communications, including information about MyFitnessPal's new offerings, features, offers, events, webinars, and other information.

Lyft Medium

We may infer certain information from your interactions with the Lyft Platform and other personal information available to us. For example, if you frequently ride to or from airports, we may infer you are a frequent traveler.

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▸ View Original Clause Language DOCUMENT RECORD
"
we may also use the information described in this section to better target information about Redfin's Sites and Services...tailoring the advertising we display on third party websites and platforms...

— Excerpt from Redfin's Redfin Privacy Policy

Applicable regulations

CCPA/CPRA
California, USA
Colorado AI Act
US-CO
CAN-SPAM
United States Federal
ePrivacy Directive
European Union
FTC Act Section 5
United States Federal
GDPR
European Union

Provision details

Document information
Document
Redfin Privacy Policy
Entity
Redfin
Document last updated
May 5, 2026
Tracking information
First tracked
May 8, 2026
Last verified
May 10, 2026
Record ID
CA-P-035311
Document ID
CA-D-00234
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
8a21453d8c517ea87ed64ea6c1d272eedaa3c8d0eed6f477d9441e27eeaa5e4c
Analysis generated
May 8, 2026 10:13 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Redfin
Document: Redfin Privacy Policy
Record ID: CA-P-035311
Captured: 2026-05-08 10:13:46 UTC
SHA-256: 8a21453d8c517ea8…
URL: https://conductatlas.com/platform/redfin/redfin-privacy-policy/provision/CA-P-035311/targeted-advertising-using-collected-data/
Accessed: July 13, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Built from archived source documents, structured governance mappings, and historical version tracking.

Frequently Asked Questions

What does Redfin's Targeted Advertising Using Collected Data clause do?

Information collected through Redfin's Services may be used to shape advertising shown to users on external websites and platforms, not only within Redfin's own Services.

How does this clause affect you?

Information Redfin has collected about you may be used to tailor ads you see on third-party websites and platforms.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 280 platforms. See the full comparison.

Is ConductAtlas affiliated with Redfin?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Redfin.