Pika Acceptable Use Policy

This Acceptable Use Policy (AUP), published by Mellis, Inc. (operating as Pika) and last updated May 16, 2025, governs user conduct and content on Pika's AI video generation service, operating as a supplement to the Terms of Service and binding on all users as a condition of access. The AUP asserts that users are solely responsible for all inputs and outputs, prohibits a comprehensive list of uses including nonconsensual deepfake sexual content, child exploitation material, impersonation, political campaigning, unauthorized advertising, and weapons-related content, and reserves to Pika sole discretion to monitor use, remove content, suspend or terminate accounts, and report violations to law enforcement including NCMEC. The AUP includes a broadly worded catchall provision authorizing removal of content or access that Pika determines, in its sole discretion, poses a risk to safety, integrity, legal compliance, or proper functioning, even if not expressly prohibited; this clause grants significant unilateral enforcement authority, and its practical scope relative to applicable consumer protection or due process requirements may vary by jurisdiction. The policy engages AI-specific regulatory frameworks including laws applicable to design, development, deployment, and use of AI technology, as well as privacy and data protection laws; the explicit reference to digital replicas and consent requirements implicates emerging state-level AI persona legislation such as those enacted in California, Tennessee, and Texas. Users in jurisdictions with established AI governance frameworks, deepfake disclosure mandates, or rights of publicity statutes may have legal protections that operate independently of or in addition to this AUP's terms.