This analysis describes what Perplexity AI's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The thirty-day deadline creates a concrete, time-bound data disposal obligation on Perplexity AI, and grants Customers the option to recover their data rather than have it deleted, subject only to a legal retention exception.
Business customers using Perplexity services are now governed by an updated DPA with two material operational changes. First, subprocessor disclosures have shifted from a static document attachment (Annex 2) to a live online list maintained at https://trust.perplexity.ai/subprocessors, with notifications of changes coming through in-product notification or email rather than through formal amendment. Second, certain Perplexity services (specifically Embeddings API and Perplexity Search) now operate under product-specific data postures and terms that control over the main DPA, meaning the data handling for those services may differ from the baseline agreement. Business customers should review the Trust Center list regularly and check for in-product notifications regarding subprocessor changes, as the updated terms no longer require static amendment cycles.
View change record →Customers can expect Perplexity AI to delete their Personal Data within thirty days of service termination, or may elect to have it returned instead, unless applicable law requires Perplexity AI to retain it.
How other platforms handle this
If you decide to delete your Profile, it will no longer be visible to other Grindr users and your personal information will generally be deleted within 28 days.
We may retain your Personal Data for a period of time consistent with the original purpose of collection...or as long as required to fulfill our legal and/or regulatory obligations.
If you delete your account, we aim to delete your personal information from our servers within 30 days.
"Perplexity shall delete (or, at Customer's option, return) all Personal Data within thirty days of the end of the provision of the Services to Customer, unless retention of the Personal Data is required by lawExcerpt from Perplexity AI's Perplexity Data Processing Addendum
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The thirty-day deadline creates a concrete, time-bound data disposal obligation on Perplexity AI, and grants Customers the option to recover their data rather than have it deleted, subject only to a legal retention exception.
Customers can expect Perplexity AI to delete their Personal Data within thirty days of service termination, or may elect to have it returned instead, unless applicable law requires Perplexity AI to retain it.
ConductAtlas has identified this type of provision across 275 platforms. See the full comparison.
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