This analysis describes what Mixpanel's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The updated terms remove a prior restriction that explicitly excluded individually identifiable data from Mixpanel's definition of Usage Data. Under the revised language, Mixpanel may now classify data identifying or attributable to specific individuals as Usage Data. This expands the scope of data Mixpanel may use, retain, or share under its Usage Data provisions. Users should review Mixpanel's updated privacy policy and data usage terms to understand how individually identifiable data may now be processed.
View change record →The updated terms establish automatic 7% annual fee increases at each renewal unless the parties expressly agree otherwise in writing. Previously, fees remained fixed for the subscription term and new pricing required written agreement. Under the revised language, customers will experience automatic cost escalation at renewal unless they actively negotiate or document a different arrangement. You can request a written agreement with Mixpanel to maintain fixed pricing or negotiate alternative increase terms before renewal.
View change record →How other platforms handle this
We may create aggregated, de-identified and/or anonymized data from your personal information...We may use this aggregated, de-identified and/or anonymized data and share it with third parties for our lawful business purposes...
Zoom may obtain and aggregate technical and other data about your and your End Users use of the Services and Software on a de-identified or anonymized basis...and Zoom may use the Aggregated Anonymous Data in accordance with applicable Law...
We process your data for necessary purposes as described in the main Policy, and for secondary purposes. We use both human and automated means to process your data.
"Mixpanel owns all right, title and interest to the Aggregated Data and any derivative works thereof and may use it to improve and develop its products and services and to generate industry insights.Excerpt from Mixpanel's Terms of Use
We read the privacy policies and terms of service of 38 AI platforms. Here is what they say about training, retention, arbitration, and liability.
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The clause states: “Mixpanel owns all right, title and interest to the Aggregated Data and any derivative works thereof and may use it to improve and develop its products and services and to generate industry insights.”
ConductAtlas has identified this type of provision across 273 platforms. See the full comparison.
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