This analysis describes what Mixpanel's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The updated terms remove a contractual protection that previously prohibited Mixpanel from treating individually identifiable data as Usage Data. Under the revised language, Mixpanel may now classify data that identifies or is attributable to specific individuals as Usage Data, potentially making such data subject to uses and disclosures beyond what the Customer Content exclusion permits. This broadens the category of data Mixpanel may process and analyze under the Usage Data definition. The terms do not provide a mechanism to opt out of this reclassification.
View change record →The updated terms establish an automatic 7% fee increase mechanism that takes effect upon each subscription renewal. Previously, subscription fees remained fixed for the duration of the subscription term, with new pricing becoming effective only at the start of a new subscription term and only if the parties agreed in writing. Under the revised language, fees will now automatically escalate by 7% upon commencement of each renewal term unless the parties expressly agree otherwise in writing. This shifts the default pricing behavior from fixed-term rates to automatic annual escalation.
View change record →How other platforms handle this
subject to applicable law, we reserve the right to change the availability of features in our subscription plans in any manner and at any time as we may determine at our sole discretion.
Microsoft reserves the right to restrict the export of data that may compromise the security of the services or Microsoft's intellectual property.
We reserve the right to modify or terminate free trials at any time, without notice and in our sole discretion.
"Mixpanel reserves the right to change, discontinue, delete or deprecate, any product feature, support service and any custom report template that may be made available to Customer.Excerpt from Mixpanel's Terms of Use
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The clause states: “Mixpanel reserves the right to change, discontinue, delete or deprecate, any product feature, support service and any custom report template that may be made available to Customer.”
ConductAtlas has identified this type of provision across 262 platforms. See the full comparison.
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