If Luma is sold, merges with another company, or goes through bankruptcy, your personal information may be transferred to the new owner as part of that transaction.
This analysis describes what Luma AI's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
Your personal data could end up under the control of a different company with different privacy practices, potentially without prior notice or the opportunity to opt out.
In the event of a merger, acquisition, or bankruptcy, your personal information, including uploaded images, videos, and conversation history, may be transferred to a new entity whose privacy practices may differ from Luma's. This is a standard industry clause but has practical implications for users who upload sensitive content.
How other platforms handle this
If we're involved in a reorganization, merger, acquisition, sale of some or all of our assets or other business transaction, depending on the circumstances, we may disclose any of the information described in Section 2 above...
Whenever we transfer personal data internationally, we use tools and transfer agreements to: make sure the data transfer complies with applicable law; and help to give your data the same level of protection as it has in the EU...
we may share data between our affiliates for the safety and security of our users and may take necessary actions if we believe you have violated these Terms, including banning you from our Services and/or our affiliates' services...
"Business transfers. We may sell, transfer or otherwise share some or all of our business or assets, including your personal information, in connection with a business transaction (or potential business transaction) such as a corporate divestiture, merger, consolidation, acquisition, reorganization or sale of assets, or in the event of bankruptcy or dissolution.Excerpt from Luma AI's Privacy Policy
REGULATORY LANDSCAPE: Business transfer clauses engage GDPR Article 6 (lawful basis for processing) and may require assessment of whether the transfer to a new controller requires fresh consent or updated transparency notices.
Enforcement risk, jurisdiction flags, contract triggers, and due diligence action items.
ConductAtlas detected a major restructuring of Meta’s privacy policy that removed detailed consumer rights disclosures and relocated them to separate documents.
Your genetic data may be transferred to a new owner as a business asset. Here is what the Terms of Service actually say and what you can do right now.
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Your personal data could end up under the control of a different company with different privacy practices, potentially without prior notice or the opportunity to opt out.
In the event of a merger, acquisition, or bankruptcy, your personal information, including uploaded images, videos, and conversation history, may be transferred to a new entity whose privacy practices may differ from Luma's. This is a standard industry clause but has practical implications for users who upload sensitive content.
ConductAtlas has identified this type of provision across 288 platforms. See the full comparison.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Luma AI.