“Ads must not target based on sensitive data or categories, including political affiliation or opinions, racial or ethnic origin, data concerning health...”
This analysis describes what LinkedIn's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
Advertisers are prohibited from using sensitive personal data categories as targeting criteria, limiting the signals they may use to reach audiences on LinkedIn.
Interpretive note: The excerpt is truncated, so the full list of prohibited sensitive data categories is unavailable. The canonical claim preserves the 'including' framing to reflect that the listed categories are non-exhaustive examples.
Advertisers must not use sensitive data categories—including political affiliation or opinions, racial or ethnic origin, or health data—to target their ads on LinkedIn.
How other platforms handle this
Allow us and other advertisers to show you the most relevant products, offers, and advertisements on the site and third-party sites, or through emails or other message platforms.
we may share, or permit third party online advertising networks and other third-party services, to collect, information about your use of our Services over time so that they may display ads that may be relevant to your interests...
Ads for non-surgical cosmetic procedures (e.g., lip fillers, botox) must be age targeted 18+.
"Ads must not target based on sensitive data or categories, including political affiliation or opinions, racial or ethnic origin, data concerning health...Excerpt from LinkedIn's Advertising Policies
Get the weekly coverage letter
Companies change their terms without announcing it. We capture governance documents, compare each new version with the last, and publish what changed, with the source text behind it. One email a week on what we found and what we could not reach.
Advertisers are prohibited from using sensitive personal data categories as targeting criteria, limiting the signals they may use to reach audiences on LinkedIn.
Advertisers must not use sensitive data categories—including political affiliation or opinions, racial or ethnic origin, or health data—to target their ads on LinkedIn.
ConductAtlas has identified this type of provision across 141 platforms. See the full comparison.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by LinkedIn.