LinkedIn · LinkedIn Advertising Policies · View original document ↗

Targeting Based On Sensitive Data Categories Prohibited

High severity Medium confidence Explicitdocumentlanguage Common · 146 of 352 platforms
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This analysis describes what LinkedIn's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

Advertisers are prohibited from using sensitive personal data categories as targeting criteria, limiting the signals they may use to reach audiences on LinkedIn.

Interpretive note: The excerpt is truncated, so the full list of prohibited sensitive data categories is unavailable. The canonical claim preserves the 'including' framing to reflect that the listed categories are non-exhaustive examples.

Consumer impact (what this means for users)

Advertisers must not use sensitive data categories—including political affiliation or opinions, racial or ethnic origin, or health data—to target their ads on LinkedIn.

How other platforms handle this

GOAT Medium

These features enable us to use first-party cookies (such as the Google Analytics cookie) and third-party cookies (such as the DoubleClick advertising cookie) or other third-party cookies together to inform, optimize, and display ads based on your past visits to the Services.

Glassdoor Medium

If you enable location data for the mobile version of our services...we may use your location data to serve you geo-targeted ads for employers and other advertisers that are local to you.

Mercury Medium

we may share, or permit third party online advertising networks and other third-party services, to collect, information about your use of our Services over time so that they may display ads that may be relevant to your interests...

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▸ View Original Clause Language DOCUMENT RECORD
"
Ads must not target based on sensitive data or categories, including political affiliation or opinions, racial or ethnic origin, data concerning health...

— Excerpt from LinkedIn's LinkedIn Advertising Policies

Provision details

Document information
Document
LinkedIn Advertising Policies
Entity
LinkedIn
Document last updated
May 20, 2026
Tracking information
First tracked
May 21, 2026
Last verified
May 21, 2026
Record ID
CA-P-063753
Document ID
CA-D-00862
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
21c51274276e80b028def83205b15bf499ab85c4767d687d8e945bdabc8063ef
Analysis generated
May 21, 2026 04:36 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: LinkedIn
Document: LinkedIn Advertising Policies
Record ID: CA-P-063753
Captured: 2026-05-21 04:36:41 UTC
SHA-256: 21c51274276e80b0…
URL: https://conductatlas.com/platform/linkedin/linkedin-advertising-policies/provision/CA-P-063753/targeting-based-on-sensitive-data-categories-prohibited/
Accessed: July 13, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Frequently Asked Questions

What does LinkedIn's Targeting Based On Sensitive Data Categories Prohibited clause do?

Advertisers are prohibited from using sensitive personal data categories as targeting criteria, limiting the signals they may use to reach audiences on LinkedIn.

How does this clause affect you?

Advertisers must not use sensitive data categories—including political affiliation or opinions, racial or ethnic origin, or health data—to target their ads on LinkedIn.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 146 platforms. See the full comparison.

Is ConductAtlas affiliated with LinkedIn?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by LinkedIn.