Provision record
Lime · Lime Privacy Policy · View original document ↗

Machine Learning Model Training Using User Data

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Document Record

What it is

The policy states that Lime uses user information, including location data and trip data, to train machine learning models as part of service optimization and improvement, and may engage third-party analytics providers for this purpose.

ⓘ

This analysis describes what Lime's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

This provision authorizes use of user data including location and trip records for machine learning model training, which may involve retention and processing of personal data for purposes beyond direct service delivery. The scope of data used for model training, the involvement of third-party analytics providers, and the treatment of model training outputs are not further specified.

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Interpretive note: The provision does not specify which data categories are used for model training, what safeguards apply, or how third-party analytics providers' roles are structured, creating uncertainty about the scope of this processing activity.

Consumer impact (what this means for users)

Under this clause, Lime may use collected user data, including location and trip information, to create and train machine learning models; third-party analytics providers may also receive data for this purpose, though the specific data categories shared with such providers for model training are not enumerated.

Cross-platform context

See how other platforms handle Machine Learning Model Training Using User Data and similar clauses.

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▸ View Original Clause Language DOCUMENT RECORD
"
optimize, develop and improve our Services, including via the creation and training of machine learning models. To do this we may use third party analytics providers to understand how the Service is being used and to help us to improve the Services

Excerpt from Lime's Privacy Policy

ConductAtlas Analysis

Institutional analysis (regulatory & governance intelligence)

1) REGULATORY LANDSCAPE: This provision implicates GDPR purpose limitation and legitimate interests requirements for secondary use of personal data in machine learning contexts; the EU AI Act may also be relevant to the extent Lime's …

Insight

Unlock the full institutional analysis

Enforcement risk, jurisdiction flags, contract triggers, and due diligence action items.

Applicable agencies

  • Federal Trade Commission (ftc)
    Oversees unfair or deceptive business practices and can investigate companies that mislead consumers about data collection, sharing, or use.
    Who can file: Anyone affected by the company's practices (US or international)
    What you need: Your account details, a timeline of relevant events, and a description of the specific issue
    What to expect: Complaints inform FTC enforcement priorities and investigations but do not result in individual resolution or compensation
    File a complaint →

Provision details

Document information
Document
Lime Privacy Policy
Entity
Lime
Document last updated
May 5, 2026
Tracking information
First tracked
May 7, 2026
Last verified
July 9, 2026
Record ID
CA-P-016276
Document ID
CA-D-00742
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
9ecb38dec6226bc16968311d8f8d2d437835340fd83ad838a8f0e5c4acc9e036
Analysis generated
May 7, 2026 22:37 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Lime
Document: Lime Privacy Policy
Record ID: CA-P-016276
Captured: 2026-05-07 22:37:24 UTC
SHA-256: 9ecb38dec6226bc1…
URL: https://conductatlas.com/platform/lime/lime-privacy-policy/provision/CA-P-016276/machine-learning-model-training-using-user-data/
Accessed: Sept. 26, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Medium
Categories

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Frequently Asked Questions

What does Lime's Machine Learning Model Training Using User Data clause do?

This provision authorizes use of user data including location and trip records for machine learning model training, which may involve retention and processing of personal data for purposes beyond direct service delivery. The scope of data used for model training, the involvement of third-party analytics providers, and the treatment of model training outputs are not further specified.

How does this clause affect you?

Under this clause, Lime may use collected user data, including location and trip information, to create and train machine learning models; third-party analytics providers may also receive data for this purpose, though the specific data categories shared with such providers for model training are not enumerated.

Is ConductAtlas affiliated with Lime?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Lime.