This analysis describes what Home Depot's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This right directly limits Home Depot's ability to monetize personal data through sales or targeted advertising networks once a consumer exercises it.
Interpretive note: The excerpt ends mid-sentence ('differently branded...'); the full scope of the targeted advertising opt-out may include additional qualifying language not visible here.
You may direct Home Depot not to sell or share your personal information and to stop using it for certain targeted advertising across unaffiliated or differently branded entities.
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You have the right to opt out of profiling in furtherance of decisions that produce legal or similarly significant effects concerning the consumer.
The right to know with whom we have shared your Personal Data, for what purposes, and what Personal Data has been shared (including whether Personal Data was disclosed to third parties for their own direct marketing purposes)
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Home Depot has changed this document before.
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"consumers have a right to direct us not to sell or share their personal information and to opt out of certain targeted advertising where information is processed across unaffiliated or differently branded...— Excerpt from Home Depot's Home Depot Privacy Policy
Ad personalization controls removed. Contact scanning added. Advertiser data partnerships quietly dropped. A timeline of every change.
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This right directly limits Home Depot's ability to monetize personal data through sales or targeted advertising networks once a consumer exercises it.
You may direct Home Depot not to sell or share your personal information and to stop using it for certain targeted advertising across unaffiliated or differently branded entities.
ConductAtlas has identified this type of provision across 290 platforms. See the full comparison.
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