This analysis describes what Google's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The updated policy makes several material clarifications about how Google links your activity across websites and apps. It shifts from describing analytics tools in isolation to framing them as part of a broader 'ad and analytics services' ecosystem, and broadens the scope of data linking to explicitly include 'cookies and other technologies'. The policy also clarifies that data sharing occurs even in private browsing modes. Review your Google Account activity controls to understand what data is being collected and linked across services you use.
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Any targeted advertising by Ramp will only be carried out to the extent that it is permitted by applicable law.
Where applicable under local law, you may have the right to opt out of targeted advertising by clicking "Manage Preferences" and following the instructions.
When you visit our website, we may share some personal identifiers such as cookies and other tracking technologies for analytics and to personalize your experience with targeted ads as described herein.
"Many of these laws also provide the right to opt out of certain forms of profiling and targeted advertising.Excerpt from Google's Privacy Policy
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The clause states: “Many of these laws also provide the right to opt out of certain forms of profiling and targeted advertising.”
ConductAtlas has identified this type of provision across 147 platforms. See the full comparison.
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