This analysis describes what Ford's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The updated Terms and Conditions remove inline cookie consent disclosures, preference toggles, and opt-out mechanisms that were previously embedded in the document. Users are now directed to a separate privacy policy for information about cookies, tracking technologies, data sharing with advertising and analytics partners, and opt-out options. The removal of the inline Cookie Preference Center and Global Privacy Control documentation means these controls are no longer described within the terms themselves, though Ford states they remain available through the redirected privacy policy.
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You can opt out of third parties collecting your Personal Information for targeted advertising purposes in the United States by visiting the National Advertising Initiative's (NAI) opt-out page...
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"To opt out of the collection of information through those Cookies, change the toggle by moving the toggle to the left (so it is grayed out) and click "Confirm My Choices."Excerpt from Ford's Terms and Conditions
Ad personalization controls removed. Contact scanning added. Advertiser data partnerships quietly dropped. A timeline of every change.
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Companies change their terms without announcing it. We capture governance documents, compare each new version with the last, and publish what changed, with the source text behind it. One email a week on what we found and what we could not reach.
The clause states: “To opt out of the collection of information through those Cookies, change the toggle by moving the toggle to the left (so it is grayed out) and click "Confirm My Choices."”
ConductAtlas has identified this type of provision across 277 platforms. See the full comparison.
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