You cannot use ElevenLabs to make a voice recording that sounds like a real person, such as a celebrity or public official, if the goal is to deceive or mislead people about who is speaking.
This analysis describes what ElevenLabs's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This provision directly addresses the most prominent misuse risk of AI voice synthesis: generating convincing audio impersonations of real people for fraud, disinformation, or reputational harm. The policy states that consent is required and that deceptive intent triggers the prohibition.
Interpretive note: The provision's application to parody, satire, or clearly labeled fictional content is not explicitly addressed, creating interpretive ambiguity at the margin.
This standalone impersonation provision was consolidated into the broader 'Fraud and Impersonation Prohibition' in the current version.
View full change record →The prohibition protects individuals, including public figures and private persons, from having their voice synthesized without consent for deceptive purposes; consumers who encounter AI-generated audio that impersonates a real person in a misleading way may report it to ElevenLabs under this policy.
How other platforms handle this
You must not submit any user content to Anker's Services that is or has ever been the subject of any threatened or actual legal proceedings or other similar complaints.
you will not provide a Rating or Review for any Merchant or business for which you have an ownership interest, employment relationship, or other affiliation...you will not submit a Rating or Review in exchange for payment, free food items, or other benefits
In assessing misuse, we consider factors such as evidence that a report was motivated by bias or hatred (e.g., based on protected characteristics such as race, sexual orientation, or gender identity) or other malicious intent.
"Users may not use ElevenLabs' platform to generate voice content that impersonates real individuals, including public figures, without their consent. This prohibition applies to content intended to deceive, defraud, or mislead audiences about the origin or authenticity of the voice.Excerpt from ElevenLabs's Safety Policy
REGULATORY LANDSCAPE: This provision engages the FTC Act's prohibition on unfair or deceptive practices, which the FTC has applied to AI-generated impersonation in commercial contexts.
Enforcement risk, jurisdiction flags, contract triggers, and due diligence action items.
Get the research letter
Companies change their terms quietly. We read every version and catch what actually changed. One email a week on the changes that matter and what they mean.
This provision directly addresses the most prominent misuse risk of AI voice synthesis: generating convincing audio impersonations of real people for fraud, disinformation, or reputational harm. The policy states that consent is required and that deceptive intent triggers the prohibition.
The prohibition protects individuals, including public figures and private persons, from having their voice synthesized without consent for deceptive purposes; consumers who encounter AI-generated audio that impersonates a real person in a misleading way may report it to ElevenLabs under this policy.
ConductAtlas has identified this type of provision across 142 platforms. See the full comparison.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by ElevenLabs.