Coinbase · Coinbase Privacy Policy · View original document ↗

Use of data for targeted marketing communications

Medium severity High confidence Explicitdocumentlanguage Common · 279 of 352 platforms
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Recent governance activity Coinbase recorded 4 documented changes in the last 30 days.
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This analysis describes what Coinbase's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

User information is actively used for targeted marketing across multiple communication channels, meaning personal data drives promotional outreach.

Interpretive note: The excerpt contains an additional independent proposition about ads appearing in third-party apps, which was not stated in the canonical claim and is recorded in omitted_material.

Clause Stability Stable

0
Changes
4
Months Monitored
Jul 10, 2026
First Seen
Jul 10, 2026
Last Seen
This clause type exists across 3354 other provisions on other platforms.

Consumer impact (what this means for users)

Your information will be used to target you with marketing communications across several channels including email, push notifications, and SMS.

How other platforms handle this

MyFitnessPal Medium

We use your personal information to send you newsletters and other promotional communications, including information about MyFitnessPal's new offerings, features, offers, events, webinars, and other information.

Google Cloud Medium

In some cases we will seek your consent to send you marketing communications.

Notion Medium

if you register a Notion account or associate a Notion account with an email address provisioned by your organization, we may obtain information from third party data enrichment providers to help us to better tailor business-to-business marketing...

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▸ View Original Clause Language DOCUMENT RECORD
"
We use your information to send you targeted marketing communications through email, mobile, in app and push notifications or by SMS. You may also see ads for our Services when you visit other apps...

— Excerpt from Coinbase's Coinbase Privacy Policy

Applicable regulations

CCPA/CPRA
California, USA
CAN-SPAM
United States Federal
ePrivacy Directive
European Union
FCRA
United States Federal
FTC Act Section 5
United States Federal
GDPR
European Union
GLBA
United States Federal
TCPA
United States Federal
UK GDPR
United Kingdom

Provision details

Document information
Document
Coinbase Privacy Policy
Entity
Coinbase
Document last updated
May 5, 2026
Tracking information
First tracked
May 9, 2026
Last verified
May 12, 2026
Record ID
CA-P-020445
Document ID
CA-D-00048
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
9f0565aa17e055fd83bf764cba2bfd8ee0bfb4068429e611e0ecdd002d63925e
Analysis generated
May 9, 2026 21:10 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Coinbase
Document: Coinbase Privacy Policy
Record ID: CA-P-020445
Captured: 2026-05-09 21:10:12 UTC
SHA-256: 9f0565aa17e055fd…
URL: https://conductatlas.com/platform/coinbase/coinbase-privacy-policy/provision/CA-P-020445/use-of-data-for-targeted-marketing-communications/
Accessed: July 12, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Medium
Categories

Other risks in this policy

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Built from archived source documents, structured governance mappings, and historical version tracking.

Frequently Asked Questions

What does Coinbase's Use of data for targeted marketing communications clause do?

User information is actively used for targeted marketing across multiple communication channels, meaning personal data drives promotional outreach.

How does this clause affect you?

Your information will be used to target you with marketing communications across several channels including email, push notifications, and SMS.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 279 platforms. See the full comparison.

Is ConductAtlas affiliated with Coinbase?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Coinbase.