The policy prohibits using Cohere's AI to create fake intimate images of real people without their permission, or to produce other synthetic media depicting real individuals without consent.
This analysis describes what Cohere's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This provision addresses a category of AI-generated harm increasingly regulated at the state and national level, and operators building image or video generation applications on Cohere's API must implement controls to prevent this use regardless of user requests.
Interpretive note: The scope of 'synthetic media of real persons' beyond intimate imagery is not fully defined, and application to satire, journalism, or artistic uses of AI-generated likenesses may require case-by-case assessment.
Users cannot use Cohere-powered applications to generate fake intimate or deceptive synthetic media of real individuals without their consent, and operators are responsible for ensuring their platforms do not permit this use.
How other platforms handle this
In assessing misuse, we consider factors such as evidence that a report was motivated by bias or hatred (e.g., based on protected characteristics such as race, sexual orientation, or gender identity) or other malicious intent.
We review account behavior and content that Members create, send, and publish in Mailchimp, including Campaigns and Websites.
We allow Content that names individuals in the highest positions in a company who have broad influence over the work environment, as long as the Content describes the individual's behavior or performance at work.
"Do not use Cohere's services to generate non-consensual intimate imagery or to create synthetic media of real persons without their consent.Excerpt from Cohere's Responsible Use Policy
REGULATORY LANDSCAPE: This provision engages an expanding set of state laws in the US prohibiting non-consensual deepfake intimate imagery, including laws in California, Texas, Virginia, Georgia, and others.
Enforcement risk, jurisdiction flags, contract triggers, and due diligence action items.
Search "[your state] attorney general consumer complaint" to find your state's direct complaint form
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This provision addresses a category of AI-generated harm increasingly regulated at the state and national level, and operators building image or video generation applications on Cohere's API must implement controls to prevent this use regardless of user requests.
Users cannot use Cohere-powered applications to generate fake intimate or deceptive synthetic media of real individuals without their consent, and operators are responsible for ensuring their platforms do not permit this use.
ConductAtlas has identified this type of provision across 141 platforms. See the full comparison.
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