This analysis describes what Calm's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
User behavioral data collected by Calm is used not only within Calm's own service but also to influence advertising on external platforms.
Interpretive note: The excerpt is a fragment without full surrounding context, so it is unclear whether this is an exhaustive or illustrative statement of data uses. The canonical claim reflects only the stated purpose.
The updated policy now permits Calm to infer health-related characteristics from information users voluntarily provide about their feelings, though such inferred data will only be processed for the stated purpose. For minors, the policy explicitly prohibits targeted advertising and data sales, and applies age-appropriate data minimization practices. For residents of 20+ U.S. states with privacy laws, the policy adds detailed disclosures of privacy rights, including the ability to opt out of targeted advertising and data sales (scope varies by state), designate agents to exercise rights on their behalf (Colorado, Connecticut, Minnesota), and request lists of third parties receiving personal data (Minnesota). You can exercise these rights by contacting Calm through the methods specified in the policy or following state-specific instructions provided.
View change record →Your preferences, interests, and browsing behavior may be used by Calm to shape both your experience on Calm and the ads you see on other platforms.
How other platforms handle this
Zoom may obtain and aggregate technical and other data about your and your End Users use of the Services and Software on a de-identified or anonymized basis...and Zoom may use the Aggregated Anonymous Data in accordance with applicable Law...
Cloudflare...shall have the right to use Network Data for purposes of providing, maintaining, developing, and improving its Services.
We may use your personal information to analyze your usage of the Service, improve the Service, improve the rest of our business, help us understand user activity on the Service...
"Personalize your online experience and the advertisements you see on other platforms based on your preferences, interests, and browsing behaviorExcerpt from Calm's Privacy Policy
We read the privacy policies and terms of service of 38 AI platforms. Here is what they say about training, retention, arbitration, and liability.
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User behavioral data collected by Calm is used not only within Calm's own service but also to influence advertising on external platforms.
Your preferences, interests, and browsing behavior may be used by Calm to shape both your experience on Calm and the ads you see on other platforms.
ConductAtlas has identified this type of provision across 272 platforms. See the full comparison.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Calm.