We also listed a provision named “Data Retention Policy” from our summary of this document. None of its quoted text appears in any capture we hold, so it was withheld. A link to that entry now leads here. This page is a separate clause record, CA-P-001200, whose quotation is checked against a stored capture of the document.
This analysis describes what Bumble's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The clause operationalizes data retention constraints by tying data lifecycle management to dual criteria: functional necessity and legal compliance ceilings. This establishes a procedural framework for when Bumble must delete or depersonalize user data rather than maintaining indefinite archives.
The updated policy discloses that Bumble now collects and processes additional personal data categories in connection with a new 'handle' feature that allows users to be found by other members. Specifically, the policy now states that Bumble collects handle, discoverability setting, user ID, profile verification status, handle search activity, and vote history. The policy establishes the legal basis for this collection as 'contractual necessity to provide the feature.' Users who create a handle should be aware that photo-verified members who have that handle can look up and open their profile, and that this activity is tracked as part of the service.
View change record →The updated policy discloses that Bumble collects quiz responses, optional email addresses, and technical usage data when users participate in Connection Quizzes. The company retains this information for up to 90 days before deletion, unless a longer retention period is required for safety, legal, or compliance purposes. The policy also states that Bumble may send promotional communications about Connection Quizzes where permitted by applicable law. You can choose not to participate in Connection Quizzes to avoid providing this data.
View change record →Users' personal information remains subject to processing only while necessary for the identified purposes; Bumble's retention obligations are bounded by both operational need and statutory limits. The terms do not specify retention timelines for particular data categories, delegating those determinations to Bumble's assessment of necessity against applicable law.
How other platforms handle this
We will retain your Data for as long as necessary: (i) to achieve the purposes as set out in this Policy; (ii) as required by applicable laws and regulations, including any mandated retention periods...
After you submit a request to delete your account, we initiate a deletion process to safely and completely remove your data from our servers or retain it only in anonymized form.
We will promptly destroy personal information at the end of the retention period, as described above. When we destroy personal information, we do so in a way that prevents that information from being restored or reconstructed.
"We will only keep your personal information as long as necessary for the relevant purpose and legal basis described in the How do we use your information? section, but never longer than allowed by applicable law.Excerpt from Bumble's Privacy Policy
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The clause operationalizes data retention constraints by tying data lifecycle management to dual criteria: functional necessity and legal compliance ceilings. This establishes a procedural framework for when Bumble must delete or depersonalize user data rather than maintaining indefinite archives.
Users' personal information remains subject to processing only while necessary for the identified purposes; Bumble's retention obligations are bounded by both operational need and statutory limits. The terms do not specify retention timelines for particular data categories, delegating those determinations to Bumble's assessment of necessity against applicable law.
ConductAtlas has identified this type of provision across 268 platforms. See the full comparison.
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