This analysis describes what Amplitude's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
How other platforms handle this
When Personal Information is no longer needed for the purposes for which it was collected, we securely delete, anonymize, or put it beyond use.
After you submit a request to delete your account, we initiate a deletion process to safely and completely remove your data from our servers or retain it only in anonymized form.
We will promptly destroy personal information at the end of the retention period, as described above. When we destroy personal information, we do so in a way that prevents that information from being restored or reconstructed.
"When we no longer have a legitimate business need to retain your Personal Data, we will either delete or anonymize it.Excerpt from Amplitude's Privacy Notice
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The clause states: “When we no longer have a legitimate business need to retain your Personal Data, we will either delete or anonymize it.”
ConductAtlas has identified this type of provision across 268 platforms. See the full comparison.
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