This analysis describes what Activision's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
Default opt-in means users are subject to targeted advertising unless they take affirmative action to opt out, shifting the burden of choice onto the user.
Interpretive note: The qualifier 'where allowed under applicable law' limits the practice geographically or jurisdictionally but the excerpt does not specify which laws or jurisdictions apply.
Where applicable law permits, Activision may enroll you in targeted advertising automatically, without requiring your affirmative opt-in.
How other platforms handle this
Any targeted advertising by Ramp will only be carried out to the extent that it is permitted by applicable law.
We may use your information for targeted advertising if: Your cookie preferences...allow us to. You've opted in to receive marketing communications from us.
When you visit our website, we may share some personal identifiers such as cookies and other tracking technologies for analytics and to personalize your experience with targeted ads as described herein.
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"Where allowed under applicable law, we may opt you into targeted advertising by default.— Excerpt from Activision's Activision Privacy Policy
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Default opt-in means users are subject to targeted advertising unless they take affirmative action to opt out, shifting the burden of choice onto the user.
Where applicable law permits, Activision may enroll you in targeted advertising automatically, without requiring your affirmative opt-in.
ConductAtlas has identified this type of provision across 146 platforms. See the full comparison.
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