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| 0 | PRIVACY NOTICES Privacy Policy Privacy Notice for Employees & Applicants PRIVACY POLICY Last Updated: March 11, 2026 Download PDF Download Previous Version BAM Trading Services Inc. d/b/a Binance.US and its affiliates (collectively, “BAM” or “Binance.US”) are committed to respecting your privacy and protecting your personal information, whether you are a customer, potential customer, or other user of our web services (collectively, “you”). | 0 | PRIVACY NOTICES Privacy Policy Privacy Notice for Employees & Applicants PRIVACY POLICY Last Updated: May 4, 2026 Download PDF Download Previous Version BAM Trading Services Inc. d/b/a Binance.US and its affiliates (collectively, “BAM” or “Binance.US”) are committed to respecting your privacy and protecting your personal information, whether you are a customer, potential customer, or other user of our web services (collectively, “you”). |
| 7 | When and How We Collect Information We may collect the following information or data, which may be considered Personal Information, from you when: Data you provide Data we collect You create an account with us You make a purchase or otherwise use our Sites or Services You contact us for customer service or other purposes, including via live chat You submit an entry in a contest or sweepstakes sponsored by us, respond to one of our surveys, or participate in another feature of our Sites You provide us with user content, ideas, information, user reviews, comments, feedback, or other submissions You visit and interact with our app or website You create an account with us You view our newsletters or other email communications You interact with BAM social media You click through a marketing promotion What Information We Collect We collect the following categories of personal information: Data you provide Data we collect Contact and Demographic Information : such as your full name, date of birth, gender, nationality, residential address, email address, and phone number. | 7 | When and How We Collect Information We may collect the following information or data, which may be considered Personal Information, from you when: Data you provide Data we collect You create an account with us You make a purchase or otherwise use our Sites or Services You contact us for customer service or other purposes, including via live chat You engage with interfaces such as our artificial-intelligence (“AI”) chatbots You submit an entry in a contest or sweepstakes sponsored by us, respond to one of our surveys, or participate in another feature of our Sites You provide us with user content, ideas, information, user reviews, comments, feedback, or other submissions You visit and interact with our app or website You create an account with us You view our newsletters or other email communications You interact with BAM social media You click through a marketing promotion What Information We Collect We collect the following categories of personal information: Data you provide Data we collect Contact and Demographic Information : such as your full name, date of birth, gender, nationality, residential address, email address, and phone number. |
| 12 | Correspondence : such as your feedback, quiz, questionnaire, and other survey responses, and information you provide to our support teams, including via our live or any AI-supported chatbot(s). | 12 | Correspondence : such as your feedback, quiz, questionnaire, and other survey responses, and information you provide to our support teams, including via our chatbot(s). |
| 13 | Information associated with your use of our AI chatbot : such as the input and output information including prompts used, market research, uploaded information or quick buy requests. | ||
| 21 | Website Metadata and Analytics : including Internet Protocol (IP) addresses and location data, device information, date/time of visits, new or returning visits, products viewed, page response times, URL clickstreams, how long you stay on our pages, what you do on those pages. | 22 | Website or App Metadata and Analytics : including Internet Protocol (IP) addresses and location data, device information, date/time of visits, new or returning visits, products viewed, page response times, URL clickstreams, how long you stay on our pages, what you do on those pages. |
| 32 | This includes using information to: operate, maintain, customize, measure, and improve our Sites and Services, and manage our business; create and update users’ accounts; process transactions; send information including confirmations, notices, invoices, technical notices, updates, security alerts, and support and administrative messages; and to create de-identified or aggregated data. | 33 | This includes using information to: operate, maintain, customize, measure, and improve our Sites and Services, and manage our business; create and update users’ accounts; process transactions including all associated records of interactions associated with transactions; send information including confirmations, notices, invoices, technical notices, updates, security alerts, and support and administrative messages; provide interactive responses and content through our AI chatbot that includes market research and portfolio-specific analysis; collect inferences about your use of our Services; and to create de-identified or aggregated data. |
| 56 | BAM Trading does not have any records for, and cannot respond to record requests, addressed to BHL. | 57 | BAM Trading does not have any records for, and cannot respond to, record requests addressed to BHL. |
| 76 | We may disclose your information on a confidential basis with service providers who help facilitate business operations such as payment processing, marketing, security, or information technology services. | 77 | We may disclose your information on a confidential basis with service providers who help facilitate business operations such as payment processing, marketing, security, information technology services, or providing certain AI features like chatbots. |
| 80 | Such information will not be used for any purpose other than to support us, but are also subject to Intercom’s applicable terms of service, privacy policy, cookie policy, and other policies. | 81 | Such information will not be used for any purpose other than to support us, but are also subject to the service provider’s applicable terms including their privacy policy located at https://www.intercom.com/legal/product-privacy-notice We may also disclose your information with our AI chatbot provider OpenAI. |
| 82 | OpenAI may receive information about you, your account, your portfolio and the contents of your communication as well as metadata including usage data uniquely associated with you. | ||
| 83 | Such information will not be used for any purpose other than to support us in providing the AI chatbot, but are also subject to the OpenAI’s applicable terms including their privacy policy located at https://openai.com/enterprise-privacy/ . | ||
| 126 | Additionally, BAM service providers may also retain your information to perform certain services or processes (e.g., AI assistant technologies, Know Your Customer, etc.) in accordance with applicable laws and regulations (e.g., the Bank Secrecy Act), and in compliance with contractual obligations and their own respective privacy policies. | ||
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