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| 0 | PRIVACY NOTICES Privacy Policy Privacy Notice for Employees & Applicants PRIVACY POLICY Last Updated: February 19, 2025 Download PDF Download Previous Version BAM Trading Services Inc. d/b/a Binance.US and its affiliates (collectively, “BAM” or “Binance.US”) are committed to respecting your privacy and protecting your personal information, whether you are a customer, potential customer, or other user of our web services (collectively, “you”). | 0 | PRIVACY NOTICES Privacy Policy Privacy Notice for Employees & Applicants PRIVACY POLICY Last Updated: May 4, 2026 Download PDF Download Previous Version BAM Trading Services Inc. d/b/a Binance.US and its affiliates (collectively, “BAM” or “Binance.US”) are committed to respecting your privacy and protecting your personal information, whether you are a customer, potential customer, or other user of our web services (collectively, “you”). |
| 7 | When and How We Collect Information We may collect the following information or data, which may be considered Personal Information, from you when: Data you provide Data we collect You create an account with us You make a purchase or otherwise use our Sites or Services You contact us for customer service or other purposes, including via live chat You submit an entry in a contest or sweepstakes sponsored by us, respond to one of our surveys, or participate in another feature of our Sites You provide us with user content, ideas, information, user reviews, comments, feedback, or other submissions You visit and interact with our app or website You create an account with us You view our newsletters or other email communications You interact with BAM social media You click through a marketing promotion What Information We Collect We collect the following categories of personal information: Data you provide Data we collect Contact and Demographic Information : such as your full name, date of birth, gender, nationality, residential address, email address, and phone number. | 7 | When and How We Collect Information We may collect the following information or data, which may be considered Personal Information, from you when: Data you provide Data we collect You create an account with us You make a purchase or otherwise use our Sites or Services You contact us for customer service or other purposes, including via live chat You engage with interfaces such as our artificial-intelligence (“AI”) chatbots You submit an entry in a contest or sweepstakes sponsored by us, respond to one of our surveys, or participate in another feature of our Sites You provide us with user content, ideas, information, user reviews, comments, feedback, or other submissions You visit and interact with our app or website You create an account with us You view our newsletters or other email communications You interact with BAM social media You click through a marketing promotion What Information We Collect We collect the following categories of personal information: Data you provide Data we collect Contact and Demographic Information : such as your full name, date of birth, gender, nationality, residential address, email address, and phone number. |
| 12 | Correspondence : such as your feedback, quiz, questionnaire, and other survey responses, and information you provide to our support teams, including via our live or any AI-supported chatbot(s). | 12 | Correspondence : such as your feedback, quiz, questionnaire, and other survey responses, and information you provide to our support teams, including via our chatbot(s). |
| 13 | Information associated with your use of our AI chatbot : such as the input and output information including prompts used, market research, uploaded information or quick buy requests. | ||
| 21 | Website Metadata and Analytics : including Internet Protocol (IP) addresses and location data, device information, date/time of visits, new or returning visits, products viewed, page response times, URL clickstreams, how long you stay on our pages, what you do on those pages. | 22 | Website or App Metadata and Analytics : including Internet Protocol (IP) addresses and location data, device information, date/time of visits, new or returning visits, products viewed, page response times, URL clickstreams, how long you stay on our pages, what you do on those pages. |
| 32 | This includes using information to: operate, maintain, customize, measure, and improve our Sites and Services, and manage our business; create and update users’ accounts; process transactions; send information including confirmations, notices, invoices, technical notices, updates, security alerts, and support and administrative messages; and to create de-identified or aggregated data. | 33 | This includes using information to: operate, maintain, customize, measure, and improve our Sites and Services, and manage our business; create and update users’ accounts; process transactions including all associated records of interactions associated with transactions; send information including confirmations, notices, invoices, technical notices, updates, security alerts, and support and administrative messages; provide interactive responses and content through our AI chatbot that includes market research and portfolio-specific analysis; collect inferences about your use of our Services; and to create de-identified or aggregated data. |
| 56 | BAM Trading does not have any records for, and cannot respond to record requests, addressed to BHL. | 57 | BAM Trading does not have any records for, and cannot respond to, record requests addressed to BHL. |
| 76 | We may disclose your information on a confidential basis with service providers who help facilitate business operations such as payment processing, marketing, security, or information technology services. | 77 | We may disclose your information on a confidential basis with service providers who help facilitate business operations such as payment processing, marketing, security, information technology services, or providing certain AI features like chatbots. |
| 80 | Such information will not be used for any purpose other than to support us, but are also subject to Intercom’s applicable terms of service, privacy policy, cookie policy, and other policies. | 81 | Such information will not be used for any purpose other than to support us, but are also subject to the service provider’s applicable terms including their privacy policy located at https://www.intercom.com/legal/product-privacy-notice We may also disclose your information with our AI chatbot provider OpenAI. |
| 82 | OpenAI may receive information about you, your account, your portfolio and the contents of your communication as well as metadata including usage data uniquely associated with you. | ||
| 83 | Such information will not be used for any purpose other than to support us in providing the AI chatbot, but are also subject to the OpenAI’s applicable terms including their privacy policy located at https://openai.com/enterprise-privacy/ . | ||
| 84 | To Detect and Prevent Fraud. | ||
| 85 | We may disclose your information with law enforcement, government agencies, regulators, financial institutions, industry partners, and other third parties in order to detect, prevent, and report actual or potential fraud, money laundering, terrorist financing, unauthorized transactions, and other financial crimes and illicit activities. | ||
| 126 | Additionally, BAM service providers may also retain your information to perform certain services or processes (e.g., AI assistant technologies, Know Your Customer, etc.) in accordance with applicable laws and regulations (e.g., the Bank Secrecy Act), and in compliance with contractual obligations and their own respective privacy policies. | ||
| 137 | Targeted Advertising. | 143 | Targeted Advertising Using Cookies, Email, or other identifiers. |
| 139 | You can exercise these rights by contacting us at privacy@binance.us . | 145 | You can exercise these rights by contacting us at privacy@binance.us or by submitting a privacy rights request through our ‘Your Privacy Rights’ webform. |
| 146 | For example, the California Consumer Privacy Act, as amended by the California Privacy Rights Act or “CPRA” (collectively, the “CCPA”), the Virginia Consumer Data Protection Act (“VCDPA”), Colorado Privacy Act (“CPA”), the Connecticut Data Privacy Act (“CTDPA”), Utah Consumer Privacy Act (“UCPA”), the Oregon Consumer Privacy Act (“OCPA”), the Texas Data Privacy and Security Act (“TXDPSA”), the Montana Consumer Data Privacy Act (“MTCDPA”), the Iowa Consumer Data Protection Act (“IACDPA”), the Delaware Personal Data Privacy Act (“DEPDPA”), the Nebraska Data Privacy Act (“NEDPA”), the New Hampshire Privacy Act (“NHPA”), the New Jersey Data Privacy Act (“NJDPA”), the Tennessee Information Protection Act (“TNIPA”), the Minnesota Consumer Data Privacy Act (“MNCDPA”), and the Maryland Online Data Privacy Act (“MDODPA”) create additional privacy obligations for businesses and provide their residents with additional privacy rights. | 152 | For example, the California Consumer Privacy Act, as amended by the California Privacy Rights Act or “CPRA” (collectively, the “CCPA”), the Virginia Consumer Data Protection Act (“VCDPA”), Colorado Privacy Act (“CPA”), the Connecticut Data Privacy Act (“CTDPA”), Utah Consumer Privacy Act (“UCPA”), the Oregon Consumer Privacy Act (“OCPA”), the Texas Data Privacy and Security Act (“TXDPSA”), the Montana Consumer Data Privacy Act (“MTCDPA”), the Iowa Consumer Data Protection Act (“IACDPA”), the Delaware Personal Data Privacy Act (“DEPDPA”), the Nebraska Data Privacy Act (“NEDPA”), the New Hampshire Privacy Act (“NHPA”), the New Jersey Data Privacy Act (“NJDPA”), the Tennessee Information Protection Act (“TNIPA”), the Minnesota Consumer Data Privacy Act (“MNCDPA”), the Maryland Online Data Privacy Act (“MDODPA”), Indiana Consumer Data Protection Act (“INCDPA”), Kentucky Consumer Data Protection Act (“KYCDPA”), and the Rhode Island Data Transparency and Privacy Protection Act (“RIDTPPA”) create additional privacy obligations for businesses and provide their residents with additional privacy rights. |
| 159 | In addition to the mechanisms above, you can also exercise these rights by emailing us at privacy@binance.us or by contacting our customer support via live chat. | 165 | In addition to the mechanisms above, you can also exercise these rights by emailing us at privacy@binance.us or by submitting a privacy rights request through our ‘Your Privacy Rights’ webform. |
| 163 | You may appeal our decision by emailing us at privacy@binance.us . | 169 | You may appeal our decision by emailing us at privacy@binance.us or via our ‘Your Privacy Rights’ webform. |
| 164 | Will will respond to your appeal within a reasonable period of time and as required by law. | 170 | We will respond to your appeal within a reasonable period of time and as required by law. |
| 177 | Additionally, If we have collected your email address or other identifier, it may be used for tailored advertising on other websites, including through social media. | ||
| 178 | To opt out of this use, please email us at privacy@binance.us or submit a privacy rights request through our ‘Your Privacy Rights’ webform. | ||
| 187 | You may contact us at privacy@binance.us or at phone number +1 (844) 900-1450 or at our mailing address below: Attn: Privacy BAM Trading Services Inc. 252 NW 29th Street 10th Floor, Suite 1014 Miami, FL 33127 Privacy Notice for Employees & Applicants Last Updated: October 30, 2025 This Privacy Notice for Employees & Applicants (the “ Notice ”) sets out the basis on which BAM Management US Holdings Inc. and its affiliates (collectively “ BAM ”, “ we ”, “ us ” and “ our ”) will Process the Personal Information of employees and applicants or candidates for employment (the “ Employees ” or “ you ”). | 195 | You may contact us at privacy@binance.us or at phone number +1 (844) 900-1450 or at our mailing address below: Attn: Privacy BAM Trading Services Inc. 252 NW 29th Street 10th Floor, Suite 1014 Miami, FL 33127 Privacy Notice for Employees & Applicants Last Updated: March 11, 2026 This Privacy Notice for Employees & Applicants (the “ Notice ”) sets out the basis on which BAM Management US Holdings Inc. and its affiliates (collectively “ BAM ”, “ we ”, “ us ” and “ our ”) will Process the Personal Information of employees and applicants or candidates for employment (the “ Employees ” or “ you ”). |
| 194 | System and Application Data: Information required to access company systems and applications such as System ID, LAN ID, email account, instant messaging account, mainframe ID, previous employee ID, previous manager employee ID, system passwords, employee status reason, branch state, country code, previous company details, previous branch details, and previous department details, and electronic content produced by you using our systems; and Sensitive Information: Personal Information revealing racial or ethnic origin, political opinions, religious or philosophical beliefs, or trade union membership, and the processing of genetic data, biometric data for the purpose of uniquely identifying a natural person, data concerning health or data concerning a natural person’s sex life or sexual orientation, and criminal conviction data. | 202 | System and Application Data: Information required to access company systems and applications such as System ID, LAN ID, email account, instant messaging account, mainframe ID, previous employee ID, previous manager employee ID, system passwords, employee status reason, branch state, country code, previous company details, previous branch details, and previous department details, and electronic content produced by you using our systems; and Sensitive Information: Personal Information revealing racial or ethnic origin, political opinions, religious or philosophical beliefs, or trade union membership, and the processing of biometric data for the purpose of uniquely identifying a natural person, data concerning health or data concerning a natural person’s sex life or sexual orientation, and criminal conviction data. |
| 238 | If you have questions, concerns, or complaints about our Notice, would like to report any security violations to use, or would like to exercise your privacy rights, please contact us via the following: Data Protection Officer 252 NW 29th ST, 10th FL, STE 1014, Miami, FL 33127 Email: privacy@Binance.US Should you wish to report a complaint or if you feel that BAM has not addressed your concern in a satisfactory manner, you may contact your local supervisory authority. | 246 | If you have questions, concerns, or complaints about our Notice, would like to report any security violations to use, or would like to exercise your privacy rights, please contact us via the following: Attn: Data Protection Officer 252 NW 29th ST 10th Floor, Suite 1014 Miami, FL 33127 Email: privacy@binance.US Should you wish to report a complaint or if you feel that BAM has not addressed your concern in a satisfactory manner, you may contact your local supervisory authority. |
| 256 | For more information and specific retention periods, see the Binance.US HR Data Retention Policy. 7. | 264 | Retention periods are based on the nature of the information, sensitivity, and the purpose for which it is required. |
| 265 | For more information or inquiries regarding specific retention periods please email us at privacy@binance.us . 7. | ||
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