The agreement caps YouTube's total financial liability for any claim related to the Service at the greater of USD $500 or the revenue YouTube has paid to the user in the 12 months preceding the written notice of the claim. The agreement also excludes liability for lost profits, revenues, business opportunities, data, indirect or consequential losses, and punitive damages.
This analysis describes what YouTube Ads's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This provision establishes a financial ceiling on YouTube's exposure for claims arising from platform use, which may be particularly significant for business accounts and content creators who rely on the platform for revenue generation. The liability cap structure means users who have not received revenue payments from YouTube are limited to a maximum recovery of USD $500 under these terms.
⚠ Claims not pursued within the one-year limitation period are permanently barred under the agreement; liability recovery under these terms is limited to $500 or 12 months of YouTube-paid revenue
Cross-platform context
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Compare across platforms →"YOUTUBE AND ITS AFFILIATES' TOTAL LIABILITY FOR ANY CLAIMS ARISING FROM OR RELATING TO THE SERVICE IS LIMITED TO THE GREATER OF: (A) THE AMOUNT OF REVENUE THAT YOUTUBE HAS PAID TO YOU FROM YOUR USE OF THE SERVICE IN THE 12 MONTHS BEFORE THE DATE OF YOUR NOTICE, IN WRITING TO YOUTUBE, OF THE CLAIM; AND (B) USD $500.Excerpt from YouTube Ads's YouTube Terms of Service
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This provision establishes a financial ceiling on YouTube's exposure for claims arising from platform use, which may be particularly significant for business accounts and content creators who rely on the platform for revenue generation. The liability cap structure means users who have not received revenue payments from YouTube are limited to a maximum recovery of USD $500 under these terms.
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