Twitch Privacy Notice

This is Twitch's Privacy Notice explaining what personal data Twitch collects about you — including your name, voice, image, chat messages, credit card details, location, IP address, and viewing habits — and how it uses and shares that data. The single most important thing to know is that Twitch shares your personal data broadly with Amazon and its affiliates, third-party advertisers, analytics companies, and even live event exhibitors who scan your badge, and Twitch explicitly does not honor browser Do Not Track signals. You can manage some privacy choices at twitch.tv/settings/privacy, opt out of promotional emails via the unsubscribe link in any Twitch email, and exercise data deletion rights by closing your account.

This document is Twitch Interactive Inc.'s Privacy Notice (last modified 01/15/2026) governing the collection, use, and disclosure of personal information in connection with all Twitch Services, with Twitch Interactive Inc. (a subsidiary of Amazon.com, Inc.) designated as the data controller under applicable data protection laws. The Notice creates obligations for Twitch to process data for enumerated purposes including service operation, advertising, fraud prevention, and legal compliance, while users implicitly consent to these practices by using the Services. Notably, the Notice authorizes broad data sharing with Amazon and its affiliates, third-party advertisers, analytics providers, and exhibitors at live events — including badge-scan data transfers to exhibitors who then become independent data controllers — and explicitly states that Do Not Track signals are not honored. The Notice engages GDPR (as it applies to EU/EEA users and references data subject rights), CCPA/CPRA (California-specific provisions referenced in the Additional Jurisdictions section), COPPA (children's privacy provisions restricting use by those under 13), and FTC Act Section 5 (unfair/deceptive practices framework). Material compliance considerations include Twitch's relationship as an Amazon subsidiary potentially requiring assessment of combined data flows across the Amazon ecosystem, and the broad retention language that allows data to be kept beyond account deletion for legal, safety, and business purposes.