This analysis describes what TikTok's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
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Ads for certain products or services may not be targeted on the basis of gender, age, or location.
If you enable location data for the mobile version of our services...we may use your location data to serve you geo-targeted ads for employers and other advertisers that are local to you.
Users 18 years old and older will see personalized ads on Roblox (with consent, where required).
Monitoring
TikTok has changed this document before.
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"you can navigate to "Ads" in your in-app settings to manage how your activity elsewhere online is used to serve you ads on our websites and apps.— Excerpt from TikTok's TikTok Privacy Policy
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The clause states: “you can navigate to "Ads" in your in-app settings to manage how your activity elsewhere online is used to serve you ads on our websites and apps.”
ConductAtlas has identified this type of provision across 145 platforms. See the full comparison.
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