This analysis describes what TikTok's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
How other platforms handle this
Such activities are undertaken based on the legitimate interests of the us or the legitimate interests of the entities cooperating with us...You may withdraw your consent at any time.
"You can opt out of receiving marketing emails by using the "unsubscribe" link or mechanism noted in those emails.Excerpt from TikTok's Privacy Policy
Ad personalization controls removed. Contact scanning added. Advertiser data partnerships quietly dropped. A timeline of every change.
Get the weekly coverage letter
Companies change their terms without announcing it. We capture governance documents, compare each new version with the last, and publish what changed, with the source text behind it. One email a week on what we found and what we could not reach.
The clause states: “You can opt out of receiving marketing emails by using the "unsubscribe" link or mechanism noted in those emails.”
ConductAtlas has identified this type of provision across 276 platforms. See the full comparison.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by TikTok.