This analysis describes what TikTok's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The clause establishes a data collection mechanism whereby TikTok obtains behavioral and contact data from third-party partners rather than directly from user interactions on its own services, expanding the information available for user profiling and targeting purposes.
Users operate under terms that authorize TikTok to aggregate and utilize off-platform behavioral data and identifiers provided by external partners, which may be used for advertising targeting and measurement. This data collection occurs regardless of whether users directly interact with those partners' services.
How other platforms handle this
Protect us, our business, our users, and others, for example to enforce our terms of service, prevent spam or other unwanted communications, and investigate or protect against fraud
we may use, retain or share information with law enforcement or others in circumstances where a person's vital interests require protection, such as in the case of emergencies.
The types of third parties your information may be disclosed to include: our resellers and other sales and advertising partners, retailers, advertisers, ad agencies, advertising networks and platforms, information service providers, fraud monitoring and prevention providers, and publishers.
"Advertisers, publishers, and measurement and other partners provide us with information about you and the actions you have taken outside of our websites and apps, including the pages you visit, products or services you purchase, and apps you download. These partners also provide information such as mobile identifiers for advertising, hashed email addresses and phone numbers, and cookie identifiers.Excerpt from TikTok's Privacy Policy
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The clause establishes a data collection mechanism whereby TikTok obtains behavioral and contact data from third-party partners rather than directly from user interactions on its own services, expanding the information available for user profiling and targeting purposes.
Users operate under terms that authorize TikTok to aggregate and utilize off-platform behavioral data and identifiers provided by external partners, which may be used for advertising targeting and measurement. This data collection occurs regardless of whether users directly interact with those partners' services.
ConductAtlas has identified this type of provision across 288 platforms. See the full comparison.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by TikTok.