Provision record
StockX · StockX Privacy Policy · View original document ↗

Sale and Sharing of Personal Data with Data Brokers and Advertising Partners

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Document Record

What it is

The policy states that StockX has sold or shared personal identifiers, transaction and commercial data, and internet or electronic usage data with advertising and analytics partners and data brokers in the preceding 12 months.

ⓘ

This analysis describes what StockX's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

This provision discloses that personal data including identifiers and transaction histories has been transferred to data brokers, a category of recipient that may independently aggregate, re-sell, or further process that data outside StockX's direct control. Under CCPA, this disclosure triggers specific consumer opt-out rights and data broker registration obligations that compliance teams should evaluate.

Recent Activity

This document changed recently

Medium Jul 9, 2026

The updated policy authorizes StockX to share and sell personal information to a broader range of recipients than previously disclosed. Specifically, the policy now explicitly permits sharing or selling personal data, including identifiers, transaction data, and browsing behavior, to Live Sellers on the Live Shopping Platform, Sellers on the Listings Marketplace, and third-party data brokers. The prior version limited disclosures to 'sharing' with 'StockX Verified Sellers' without explicit reference to data sales or data brokers. Under the revised terms, data sale and sharing is now standard practice for analytics, advertising, and marketplace partners. The policy does not describe a consumer opt-out mechanism for this data sharing or selling.

View change record →

Consumer impact (what this means for users)

The agreement states that personal identifiers, transaction data, and internet usage data have been sold or shared with data brokers and advertising partners. Under these terms, consumers wishing to restrict this practice must opt out through both the 'Your Privacy Choices' cookie management portal and the account-level Data Sharing Preferences settings.

What you can do

⚠️ These actions may provide transparency or partial mitigation but may not fully address the underlying issue. Effectiveness varies by jurisdiction and individual circumstances.
  • Opt Out of Arbitration
    Click 'Your Privacy Choices' at the bottom of the StockX website to access the cookie management portal and toggle off Targeting Cookies. Then log into your account, go to Settings, scroll to Data Sharing Preferences, and toggle off both the Targeted Advertising and Data Sales buttons.

Cross-platform context

See how other platforms handle Sale and Sharing of Personal Data with Data Brokers and Advertising Partners and similar clauses.

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▸ View Original Clause Language DOCUMENT RECORD
"
We may share or sell your Personal Information with third party analytics or advertising partners, including social media platforms and networks, and data brokers who provide analytics or marketing and advertising services. In the past 12 months, we have shared or sold your Personal Information, identifiers, transaction and commercial data, and internet or electronic usage data to our advertising and analytics partners and/or data brokers.

Excerpt from StockX's Privacy Policy

ConductAtlas Analysis

Institutional analysis (regulatory & governance intelligence)

1) REGULATORY LANDSCAPE: This provision directly engages CCPA, which requires businesses to disclose data sales and provide a 'Do Not Sell or Share My Personal Information' mechanism.

Insight

Unlock the full institutional analysis

Enforcement risk, jurisdiction flags, contract triggers, and due diligence action items.

Applicable agencies

  • Federal Trade Commission (ftc)
    Oversees unfair or deceptive business practices and can investigate companies that mislead consumers about data collection, sharing, or use.
    Who can file: Anyone affected by the company's practices (US or international)
    What you need: Your account details, a timeline of relevant events, and a description of the specific issue
    What to expect: Complaints inform FTC enforcement priorities and investigations but do not result in individual resolution or compensation
    File a complaint →
  • State Attorney General
    State AGs in California, New York, Texas, and other states can investigate violations of state consumer protection and privacy laws, including CCPA (California), SHIELD Act (New York), and equivalents.
    Who can file: Residents of states with comprehensive privacy laws — primarily California, Virginia, Colorado, Connecticut, and Utah
    What you need: Evidence of the violation, explanation of how your state rights were affected, and your account or contact information with the company
    What to expect: Outcomes vary by state. May result in investigation, enforcement action, or requirement for the company to change practices. No direct individual compensation in most cases.

    Search "[your state] attorney general consumer complaint" to find your state's direct complaint form

Provision details

Document information
Document
StockX Privacy Policy
Entity
StockX
Document last updated
May 5, 2026
Tracking information
First tracked
July 9, 2026
Last verified
July 9, 2026
Record ID
CA-P-016248
Document ID
CA-D-00734
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
5f972315c3314294a56a18746e81c4d551f0e9d4e19b8710fa0ff79e384791d4
Analysis generated
July 9, 2026 09:57 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: StockX
Document: StockX Privacy Policy
Record ID: CA-P-016248
Captured: 2026-07-09 09:57:04 UTC
SHA-256: 5f972315c3314294…
URL: https://conductatlas.com/platform/stockx/stockx-privacy-policy/provision/CA-P-016248/sale-and-sharing-of-personal-data-with-data-brokers-and-advertising-partners/
Accessed: Sept. 26, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Frequently Asked Questions

What does StockX's Sale and Sharing of Personal Data with Data Brokers and Advertising Partners clause do?

This provision discloses that personal data including identifiers and transaction histories has been transferred to data brokers, a category of recipient that may independently aggregate, re-sell, or further process that data outside StockX's direct control. Under CCPA, this disclosure triggers specific consumer opt-out rights and data broker registration obligations that compliance teams should evaluate.

How does this clause affect you?

The agreement states that personal identifiers, transaction data, and internet usage data have been sold or shared with data brokers and advertising partners. Under these terms, consumers wishing to restrict this practice must opt out through both the 'Your Privacy Choices' cookie management portal and the account-level Data Sharing Preferences settings.

Is ConductAtlas affiliated with StockX?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by StockX.