Provision record
Steam · Steam Privacy Policy · View original document ↗

Marketing Email Engagement Tracking

Low severity Explicit document language Common · 296 of 352 platforms
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This analysis describes what Steam's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

Clause Stability Stable

0
Changes
3
Months Monitored
Jul 10, 2026
First Seen
Jul 10, 2026
Last Seen
This clause type exists across 4186 other provisions on other platforms.

How other platforms handle this

GitHub Medium

Our emails may have web beacons that offer information on your device type, email client, email reception, opens, and link clicks.

Baseten Medium

These Cookies are used to track information about traffic to the Website and how users use the Website. The information gathered via these Cookies may directly or indirectly identify you as an individual visitor.

ZipRecruiter Medium

You may give us your Identity Data, Contact Data, Financial Data, Profile Data, and other information by filling in forms or by corresponding with us by post, phone, e-mail or otherwise.

See all platforms with this clause type →
▸ View Original Clause Language DOCUMENT RECORD
"
we may also use your collected information to customize such marketing messages as well as collect information on whether you opened such messages and which links in their text you followed.

Excerpt from Steam's Privacy Policy

Applicable regulations

CCPA/CPRA
California, USA
COPPA
United States Federal
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
ePrivacy Directive
European Union
FTC Act Section 5
United States Federal
GDPR
European Union
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
UK GDPR
United Kingdom
Universal Opt-Out Mechanism Expansion 2026
US

Provision details

Document information
Document
Steam Privacy Policy
Entity
Steam
Document last updated
May 5, 2026
Tracking information
First tracked
May 8, 2026
Last verified
May 10, 2026
Record ID
CA-P-028376
Document ID
CA-D-00182
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
769fb14c3e065cae8a4ba8c41e922ec685b1de5323884cd0d8281a18c4b2e722
Analysis generated
May 8, 2026 11:44 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Steam
Document: Steam Privacy Policy
Record ID: CA-P-028376
Captured: 2026-05-08 11:44:27 UTC
SHA-256: 769fb14c3e065cae…
URL: https://conductatlas.com/platform/steam/steam-privacy-policy/provision/CA-P-028376/marketing-email-engagement-tracking/
Accessed: Aug. 3, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Low
Categories

Other risks in this policy

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Frequently Asked Questions

What does Steam's Marketing Email Engagement Tracking clause do?

The clause states: “we may also use your collected information to customize such marketing messages as well as collect information on whether you opened such messages and which links in their text you followed.”

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 296 platforms. See the full comparison.

Is ConductAtlas affiliated with Steam?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Steam.