Provision record
Steam · Steam Privacy Policy · View original document ↗

Store Page Personalization Based On Collected Data

Medium severity Explicit document language Common · 279 of 352 platforms
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This analysis describes what Steam's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

Clause Stability Stable

0
Changes
3
Months Monitored
Jul 10, 2026
First Seen
Jul 10, 2026
Last Seen
This clause type exists across 3333 other provisions on other platforms.

How other platforms handle this

Glassdoor Medium

We may use your personal data to personalize your experience interacting with Content, including what Content we recommend, show, or don't show to you.

MyFitnessPal Medium

We use your personal information to send you newsletters and other promotional communications, including information about MyFitnessPal's new offerings, features, offers, events, webinars, and other information.

Lyft Medium

We may infer certain information from your interactions with the Lyft Platform and other personal information available to us. For example, if you frequently ride to or from airports, we may infer you are a frequent traveler.

See all platforms with this clause type →
▸ View Original Clause Language DOCUMENT RECORD
"
We may process information collected under this section 3 so that content, products and services shown on the pages of the Steam store...can be tailored to meet your needs and populated with relevant recommendations and offers.

Excerpt from Steam's Privacy Policy

Applicable regulations

CCPA/CPRA
California, USA
COPPA
United States Federal
CAN-SPAM
United States Federal
ePrivacy Directive
European Union
FTC Act Section 5
United States Federal
GDPR
European Union
UK GDPR
United Kingdom

Provision details

Document information
Document
Steam Privacy Policy
Entity
Steam
Document last updated
May 5, 2026
Tracking information
First tracked
May 8, 2026
Last verified
May 10, 2026
Record ID
CA-P-028367
Document ID
CA-D-00182
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
769fb14c3e065cae8a4ba8c41e922ec685b1de5323884cd0d8281a18c4b2e722
Analysis generated
May 8, 2026 11:44 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Steam
Document: Steam Privacy Policy
Record ID: CA-P-028367
Captured: 2026-05-08 11:44:27 UTC
SHA-256: 769fb14c3e065cae…
URL: https://conductatlas.com/platform/steam/steam-privacy-policy/provision/CA-P-028367/store-page-personalization-based-on-collected-data/
Accessed: Aug. 7, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Medium
Categories

Other risks in this policy

Related Analysis

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Frequently Asked Questions

What does Steam's Store Page Personalization Based On Collected Data clause do?

The clause states: “We may process information collected under this section 3 so that content, products and services shown on the pages of the Steam store...can be tailored to meet your needs and populated with relevant recommendations and offers.”

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 279 platforms. See the full comparison.

Is ConductAtlas affiliated with Steam?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Steam.