Provision record
Spotify · Spotify Platform Rules · View original document ↗

Tailored Advertising Data Sharing with Third-Party Partners

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Document Record

What it is

This provision authorizes Spotify to collect personal data associated with a user's browser or device and share it with third-party marketing partners for targeted advertising purposes, including sharing cookie data to deliver promotional messages on partner platforms.

This analysis describes what Spotify's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

This provision establishes the legal basis and operational scope for Spotify's cross-platform advertising data sharing, authorizing disclosure of browser- and device-associated personal data to third-party partners. Compliance teams should evaluate this disclosure against GDPR legitimate interests or consent requirements and CPRA definitions of 'sharing' personal information for cross-context behavioral advertising.

Clause Stability Stable

0
Changes
6
Months Monitored
Jul 9, 2026
First Seen
Jul 9, 2026
Last Seen

Consumer impact (what this means for users)

Under this provision, Spotify may share cookie data and device-associated personal data with marketing partners who may use it to deliver targeted advertisements on their own platforms. The provision applies to users browsing Spotify's web properties regardless of account login status.

What you can do

⚠️ These actions may provide transparency or partial mitigation but may not fully address the underlying issue. Effectiveness varies by jurisdiction and individual circumstances.
  • Opt Out of Arbitration
    Use the 'Enable Tailored Advertising' toggle on the Spotify cookie consent page to disable sharing of browser- and device-level personal data with advertising partners. This action applies only to non-logged-in browser-level data.

Cross-platform context

See how other platforms handle Tailored Advertising Data Sharing with Third-Party Partners and similar clauses.

Compare across platforms →
▸ View Original Clause Language DOCUMENT RECORD
"
Spotify may collect and share some of your personal data associated with this browser or device with some of our partners for certain purposes such as targeted advertising on their platforms. For example, we may share your cookie data with a marketing partner to inform you of one of our latest promotions while you are on their platform.

Excerpt from Spotify's Platform Rules

ConductAtlas Analysis

Institutional analysis (regulatory & governance intelligence)

1) REGULATORY LANDSCAPE: This provision engages GDPR requirements regarding consent for sharing personal data with third-party controllers, the ePrivacy Directive regarding cookie-based data collection, and CPRA provisions on sharing personal information for cross-context behavioral advertising.

Insight

Unlock the full institutional analysis

Enforcement risk, jurisdiction flags, contract triggers, and due diligence action items.

Applicable agencies

  • Federal Trade Commission (ftc)
    Oversees unfair or deceptive business practices and can investigate companies that mislead consumers about data collection, sharing, or use.
    Who can file: Anyone affected by the company's practices (US or international)
    What you need: Your account details, a timeline of relevant events, and a description of the specific issue
    What to expect: Complaints inform FTC enforcement priorities and investigations but do not result in individual resolution or compensation
    File a complaint →

Provision details

Document information
Document
Spotify Platform Rules
Entity
Spotify
Document last updated
May 5, 2026
Tracking information
First tracked
May 8, 2026
Last verified
July 9, 2026
Record ID
CA-P-016288
Document ID
CA-D-00037
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
5587b8143de1ac408c3820b663d53fe08a9cf3b4a16bf8d9900ea12b4954a66d
Analysis generated
May 8, 2026 00:16 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Spotify
Document: Spotify Platform Rules
Record ID: CA-P-016288
Captured: 2026-05-08 00:16:42 UTC
SHA-256: 5587b8143de1ac40…
URL: https://conductatlas.com/platform/spotify/spotify-platform-rules/provision/CA-P-016288/tailored-advertising-data-sharing-with-third-party-partners/
Accessed: Sept. 8, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Medium
Categories

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Frequently Asked Questions

What does Spotify's Tailored Advertising Data Sharing with Third-Party Partners clause do?

This provision establishes the legal basis and operational scope for Spotify's cross-platform advertising data sharing, authorizing disclosure of browser- and device-associated personal data to third-party partners. Compliance teams should evaluate this disclosure against GDPR legitimate interests or consent requirements and CPRA definitions of 'sharing' personal information for cross-context behavioral advertising.

How does this clause affect you?

Under this provision, Spotify may share cookie data and device-associated personal data with marketing partners who may use it to deliver targeted advertisements on their own platforms. The provision applies to users browsing Spotify's web properties regardless of account login status.

Is ConductAtlas affiliated with Spotify?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Spotify.