Inferred data can include sensitive inferences about your health, political views, or lifestyle that you never directly shared with Snapchat, which are then used for commercial purposes.
Snapchat collects extensive personal data including precise location, device identifiers, contact lists, and behavioural data, which is used to build advertising profiles and shared with third-party advertisers and partners. Users in certain jurisdictions have enhanced rights including the right to opt out of personalised advertising and the sale or sharing of personal data. You can manage your privacy preferences and submit data access or deletion requests through Snapchat's in-app privacy settings or at https://www.snap.com/en-US/privacy/privacy-policy.