By uploading Store Content, you grant Shopify a non-exclusive, worldwide, royalty-free license to use, reproduce, modify, adapt, publish, translate, create derivative works from, distribute, and display such content in connection with providing and improving the Service.
Merchants who upload proprietary product content, brand assets, or customer-facing materials should understand that Shopify retains a broad license to use this content, potentially including for training AI models or improving platform features beyond simply displaying the merchant's store.
Shopify's Terms of Service primarily affect merchants who build stores on the platform, granting Shopify broad rights to suspend accounts, modify pricing, and use merchant content, which can directly disrupt a merchant's business and revenue stream. Merchants bear full liability for their store's compliance with laws, meaning Shopify disclaims responsibility if a merchant's products or practices violate sector-specific regulations. You can review and export your store data at any time through the Shopify admin dashboard to maintain an independent backup of your business information.