Noom's app is not intended for children under 13, and Noom says it does not knowingly collect data from children under 13 — but there is no active age verification mechanism described.
Parents should be aware that Noom relies on a self-certification model for child exclusion — if a child under 13 uses the app, their health data could be collected before Noom becomes aware of it, creating privacy risks for minors.
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Compare across platforms →The absence of a robust age verification mechanism means children could potentially use the app and have their health data collected, while Noom's COPPA compliance relies solely on the 'not directed to children' standard rather than active verification.
1. REGULATORY FRAMEWORK: COPPA (15 U.S.C. §6501 et seq.) prohibits collection of personal information from children under 13 without verifiable parental consent; FTC COPPA Rule (16 C.F.R. Part 312) requires actual knowledge standard compliance; GDPR Art. 8 requires parental consent for data processing of children under 16 (or lower age set by member state, minimum 13) in the EU. Primary enforcement: FTC (COPPA), EU DPAs (GDPR Art. 8). 2.
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