This analysis describes what McDonald's's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The license is perpetual and irrevocable, meaning users cannot reclaim or restrict McDonald's use of submitted content after submission, and McDonald's pays no royalties.
Interpretive note: The excerpt appears to be truncated; additional licensed acts beyond 'publicly display' may be present in the full clause but are not quoted here.
Any content you submit grants McDonald's broad, permanent, and irrevocable rights to use and exploit that content without compensation to you.
How other platforms handle this
User grants to Stripe...a perpetual, worldwide, non-exclusive, irrevocable, royalty-free license to use that Feedback for any purpose.
We hereby assign to you all our right, title, and interest, if any, in and to Output.
The license granted to you for the App is a limited, non-transferable license to use the App on Mac product that you own or control and as permitted by the Usage Rules that are part of the terms of service in the Mac App Store.
"You grant McDonald's a perpetual, irrevocable, worldwide, non-exclusive, royalty-free, transferable license to use, reproduce, distribute, sublicense to others, modify, translate, prepare derivative works of, publicly display...Excerpt from McDonald's's Terms of Use
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The license is perpetual and irrevocable, meaning users cannot reclaim or restrict McDonald's use of submitted content after submission, and McDonald's pays no royalties.
Any content you submit grants McDonald's broad, permanent, and irrevocable rights to use and exploit that content without compensation to you.
ConductAtlas has identified this type of provision across 249 platforms. See the full comparison.
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