When you create images or submit prompts on Leonardo.Ai, you give the company and its partners a permanent, royalty-free worldwide right to use, copy, modify, and sublicence that content to improve their platform and services.
This analysis describes what Leonardo AI's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This licence is broad in scope and duration, covering sublicensing rights, which means your prompts and AI-generated images could be used by Leonardo.Ai's affiliates or successors beyond your direct relationship with the platform.
Interpretive note: The exact boundary between inputs that constitute personal data and those that do not may vary by jurisdiction, affecting how GDPR interacts with this licence in practice.
Any text prompts, uploaded images, and AI-generated outputs you create on Leonardo.Ai are subject to a perpetual, worldwide licence granted to the company, meaning you cannot effectively revoke permission for the company to use that content in improving or operating its services. Users submitting commercially sensitive or personal content as prompts should be aware of this ongoing licence.
How other platforms handle this
By using our Services, you grant Ideogram a royalty-free, worldwide, sublicensable, non-exclusive license to use, reproduce, modify, distribute, create derivative works of, publicly display, and publicly perform your Content (including prompts and Outputs) in connection with operating and improving ...
By using our Services, you grant OpenAI a worldwide, non-exclusive, royalty-free license to use, reproduce, modify, distribute, and create derivative works of your Content to provide, maintain, and improve our Services and as otherwise permitted in our Privacy Policy.
As between you and AWS, you own your Content. We do not claim any ownership or control over your Content or the outputs generated through your use of Amazon Bedrock.
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"You grant us (and our affiliates, successors and assigns) a perpetual, irrevocable, royalty-free, worldwide, non-exclusive licence (including the right to sublicense) to use, reproduce, modify, distribute, publicly perform, publicly display, and create derivative works from any Inputs and Outputs for the purpose of providing and improving our Services and Platform.— Excerpt from Leonardo AI's Leonardo AI Terms of Service
1. REGULATORY LANDSCAPE: The breadth of this licence engages GDPR where inputs contain personal data, particularly regarding lawful basis for processing and data subject rights such as the right to erasure under GDPR Article 17; if personal data is embedded in inputs and those inputs are incorporated into model training, erasure requests may be technically and legally complex. The EU AI Act's provisions on training data transparency may also apply. The FTC Act is relevant regarding whether the scope of this licence was clearly disclosed to consumers prior to consent. 2. GOVERNANCE EXPOSURE: High. The sublicensing right is operationally significant for enterprise and creative professionals who may submit proprietary designs, brand assets, or confidential concepts as prompts. The perpetual and irrevocable nature of the licence means that even after account termination, Leonardo.Ai retains usage rights over previously submitted inputs and outputs. This is a material consideration for IP-sensitive industries. 3. JURISDICTION FLAGS: EU/EEA users may have rights under GDPR that interact with the breadth of this licence where inputs constitute personal data. California users may have rights under CCPA to request deletion of personal information, though the interaction with an irrevocable IP licence is legally complex and outcome-dependent on enforcement interpretation. The governing law of Victoria, Australia may limit the practical ability of users in other jurisdictions to challenge this clause. 4. CONTRACT AND VENDOR IMPLICATIONS: Enterprise procurement teams should assess whether the standard terms adequately protect proprietary content submitted as prompts. The sublicensing right in particular may require negotiation for clients with IP ownership policies. The licence does not clearly carve out confidential business information, which creates potential exposure in B2B contexts. 5. COMPLIANCE CONSIDERATIONS: Legal teams should map what categories of content employees or customers may submit to the platform and assess whether those categories create IP or data protection exposure under this licence. Where personal data is embedded in inputs, a GDPR-compatible lawful basis and retention schedule should be confirmed with Leonardo.Ai via the Data Processing Addendum. If the platform is used in regulated industries, sector-specific review of this licence is warranted.
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This licence is broad in scope and duration, covering sublicensing rights, which means your prompts and AI-generated images could be used by Leonardo.Ai's affiliates or successors beyond your direct relationship with the platform.
Any text prompts, uploaded images, and AI-generated outputs you create on Leonardo.Ai are subject to a perpetual, worldwide licence granted to the company, meaning you cannot effectively revoke permission for the company to use that content in improving or operating its services. Users submitting commercially sensitive or personal content as prompts should be aware of this ongoing licence.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Leonardo AI.