This analysis describes what Kick's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This establishes a categorical restriction preventing Kick from using the most sensitive personal data attributes to target users with personalized advertising.
Interpretive note: The phrase 'such as' before the listed sensitive categories indicates the list is non-exhaustive. The canonical claim preserves this by using 'such as' but the full scope of covered categories is not defined in the excerpt.
Kick is prohibited from using your race, religion, sexual orientation, health, or similar sensitive data categories to serve you personalized advertisements.
How other platforms handle this
If you enable location data for the mobile version of our services...we may use your location data to serve you geo-targeted ads for employers and other advertisers that are local to you.
Users 18 years old and older will see personalized ads on Roblox (with consent, where required).
we may share, or permit third party online advertising networks and other third-party services, to collect, information about your use of our Services over time so that they may display ads that may be relevant to your interests...
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"We will not serve personalized advertisements based on sensitive categories of data, such as race, religion, sexual orientation or health.— Excerpt from Kick's Kick Privacy Policy
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This establishes a categorical restriction preventing Kick from using the most sensitive personal data attributes to target users with personalized advertising.
Kick is prohibited from using your race, religion, sexual orientation, health, or similar sensitive data categories to serve you personalized advertisements.
ConductAtlas has identified this type of provision across 145 platforms. See the full comparison.
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