Provision record
Ideogram · Ideogram Privacy Policy · View original document ↗

Session Replay Technology via Amplitude

Medium severity Medium confidence Explicit document language Unique · 0 of 352 platforms
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Document Record

What it is

The policy discloses that Amplitude's session replay technology is deployed to record user sessions and collect browsing activity over time and across different websites, with a stated commitment to provide notice and seek consent before recording sessions that may include personal information.

This analysis describes what Ideogram's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

This provision establishes that Ideogram deploys cross-site behavioral tracking and session recording technology. The policy states that consent will be sought before collecting personal information within session recordings, though the scope and mechanism of this consent process are not fully specified in the document.

Interpretive note: The policy states consent will be sought before capturing personal information in session recordings, but does not specify the mechanism, timing, or granularity of this consent process, creating uncertainty about operational implementation.

Recent Activity

This document changed recently

Medium Jun 6, 2026

The updated policy now provides explicit disclosure of which categories of personal information are collected and which parties receive each category. Previously, the policy required readers to consult other sections to identify this information. The updated table format discloses that identifiers such as name and email address, visual information including uploaded images, and geolocation data may be shared with other users, vendors, service providers, login integration partners, social media widgets, and affiliates. This change provides clearer visibility into data sharing practices without altering what data is collected or shared, but rather how that information is disclosed.

View change record →
Medium Jun 2, 2026

The updated policy no longer provides a single consolidated view of which specific categories of recipients receive which types of personal data. Previously, users could see in one table that identifiers, commercial information, geolocation data, images, account credentials, and precise location were shared with specific recipient categories such as vendors, service providers, other users, login partners, social media widgets, and tracking technology providers. The revised policy instead directs users to review other sections of the document to find this information. The specificity and accessibility of this disclosure has been reduced, though the underlying data-sharing practices may remain unchanged.

View change record →

Consumer impact (what this means for users)

Under this provision, Ideogram's platform records user sessions and browisng activity across different websites using Amplitude's technology. The agreement states that notice and consent will be provided before personal information is captured in session recordings, and users may block or delete tracking technologies through browser settings, though doing so may affect platform functionality.

What you can do

⚠️ These actions may provide transparency or partial mitigation but may not fully address the underlying issue. Effectiveness varies by jurisdiction and individual circumstances.
  • Opt Out of Arbitration
    Use your browser settings to block or delete Tracking Technologies including session replay cookies. Note that the policy states this may cause login features and general functionality to work incorrectly. You may also install the Google Analytics opt-out browser plug-in linked in the policy.

Cross-platform context

See how other platforms handle Session Replay Technology via Amplitude and similar clauses.

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▸ View Original Clause Language DOCUMENT RECORD
"
We use Tracking Technologies, including Google Analytics and Amplitude's session replay technology, to collect information about your browsing activities, including session recordings and information about your browsing over time and across different websites following your use of our Services. Additionally, we will provide notice and ask for your consent before collecting any personal information that may be included in a session recording.

Excerpt from Ideogram's Privacy Policy

ConductAtlas Analysis

Institutional analysis (regulatory & governance intelligence)

1) REGULATORY LANDSCAPE: This provision implicates the GDPR ePrivacy Directive, EU and UK cookie consent requirements, CCPA disclosure obligations for the use of third-party tracking technologies, and potentially applicable U.S.

Insight

Unlock the full institutional analysis

Enforcement risk, jurisdiction flags, contract triggers, and due diligence action items.

Applicable agencies

  • Federal Trade Commission (ftc)
    Oversees unfair or deceptive business practices and can investigate companies that mislead consumers about data collection, sharing, or use.
    Who can file: Anyone affected by the company's practices (US or international)
    What you need: Your account details, a timeline of relevant events, and a description of the specific issue
    What to expect: Complaints inform FTC enforcement priorities and investigations but do not result in individual resolution or compensation
    File a complaint →
  • State Attorney General
    State AGs in California, New York, Texas, and other states can investigate violations of state consumer protection and privacy laws, including CCPA (California), SHIELD Act (New York), and equivalents.
    Who can file: Residents of states with comprehensive privacy laws — primarily California, Virginia, Colorado, Connecticut, and Utah
    What you need: Evidence of the violation, explanation of how your state rights were affected, and your account or contact information with the company
    What to expect: Outcomes vary by state. May result in investigation, enforcement action, or requirement for the company to change practices. No direct individual compensation in most cases.

    Search "[your state] attorney general consumer complaint" to find your state's direct complaint form

Provision details

Document information
Document
Ideogram Privacy Policy
Entity
Ideogram
Document last updated
May 5, 2026
Tracking information
First tracked
July 9, 2026
Last verified
July 9, 2026
Record ID
CA-P-015523
Document ID
CA-D-00490
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
a3b3ba11fd38bcb38358c5b74194e67d45e53f79c191e1dbbf17c9c76771930d
Analysis generated
July 9, 2026 08:11 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Ideogram
Document: Ideogram Privacy Policy
Record ID: CA-P-015523
Captured: 2026-07-09 08:11:50 UTC
SHA-256: a3b3ba11fd38bcb3…
URL: https://conductatlas.com/platform/ideogram/ideogram-privacy-policy/provision/CA-P-015523/session-replay-technology-via-amplitude/
Accessed: Sept. 13, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Medium
Categories

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Frequently Asked Questions

What does Ideogram's Session Replay Technology via Amplitude clause do?

This provision establishes that Ideogram deploys cross-site behavioral tracking and session recording technology. The policy states that consent will be sought before collecting personal information within session recordings, though the scope and mechanism of this consent process are not fully specified in the document.

How does this clause affect you?

Under this provision, Ideogram's platform records user sessions and browisng activity across different websites using Amplitude's technology. The agreement states that notice and consent will be provided before personal information is captured in session recordings, and users may block or delete tracking technologies through browser settings, though doing so may affect platform functionality.

Is ConductAtlas affiliated with Ideogram?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Ideogram.