What can I do about this clause?

{'method': 'EMAIL', 'recipient': 'privacy@huggingface.co', 'difficulty': 'EASY', 'action_type': 'DELETE_DATA', 'instructions': 'California residents can email privacy@huggingface.co to request details about Personal Information disclosed to third parties for direct marketing purposes under California Civil Code §1798.83. The company is required to respond to one such request per customer per year.', 'deadline_days': None, 'deadline_hours': None}

Which regulatory agencies enforce this type of clause?

{'agency': 'State_AG', 'reason': 'The California Attorney General enforces CalOPPA and California Civil Code §1798.83 (Shine the Light), both of which are directly implicated by this Do Not Track and third-party advertising disclosure.', 'complaint_url': 'https://www.naag.org/find-my-ag/'}

What is the severity of this clause?

ConductAtlas classifies this Do Not Track and Third-Party Advertising Consent clause as low severity. Severity reflects the magnitude of rights affected, the breadth of users impacted, and the degree of discretion the platform retains.

Do Not Track and Third-Party Advertising Consent — Hugging Face

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What it is

If your browser sends a 'Do Not Track' signal, Hugging Face says it will stop tracking you and won't serve you targeted ads, and it won't let advertisers collect your data without your separate permission.

Consumer impact (what this means for users)

Enabling 'Do Not Track' in your browser settings will cause Hugging Face to stop cookie tracking and advertising targeting, and your personal information will not be shared with advertisers without your explicit separate consent.

What you can do

⚠️ These actions may provide transparency or partial mitigation but may not fully address the underlying issue. Effectiveness varies by jurisdiction and individual circumstances.

Delete Your Data

California residents can email privacy@huggingface.co to request details about Personal Information disclosed to third parties for direct marketing purposes under California Civil Code §1798.83. The company is required to respond to one such request per customer per year.

Cross-platform context

See how other platforms handle Do Not Track and Third-Party Advertising Consent and similar clauses.

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Why it matters (compliance & risk perspective)

Hugging Face's explicit commitment to honoring Do Not Track signals and requiring separate consent for third-party advertising data collection is a consumer-friendly provision that goes beyond the minimum required by US law.

View original clause language

The Company honors 'do not track' signals and does not track, use cookies, or use advertising when a 'do not track' mechanism is in place. The Company does not authorize the collection of personally identifiable information from our users for third party use through advertising technologies without separate member consent.

Institutional analysis (Compliance & legal intelligence)

(1) REGULATORY FRAMEWORK: This provision engages California A.B. 370 (amending CalOPPA), which requires disclosure of Do Not Track response practices; California Civil Code §1798.83 (Shine the Light), providing California residents rights to request disclosures of data shared for direct marketing; and FTC Act Section 5 for deceptive practices if the Do Not Track commitment is not actually implemented. The FTC and California AG have enforcement authority. (2)

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Applicable agencies

State AG

The California Attorney General enforces CalOPPA and California Civil Code §1798.83 (Shine the Light), both of which are directly implicated by this Do Not Track and third-party advertising disclosure.
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Provision details

Document information

Document

Hugging Face Privacy Policy

Entity

Hugging Face

Document last updated

April 29, 2026

Tracking information

First tracked

April 28, 2026

Last verified

April 28, 2026

Record ID

CA-P-003743

Document ID

CA-D-00332

Evidence Provenance

Source URL

https://huggingface.co/privacy

Wayback Machine

View archived versions →

SHA-256

497c505a01512cafb742e94806b72cf15ec677bfabc6cb905f6ed30aa2fb9b85

Verified

✓ Snapshot stored ✓ Change verified

How to Cite

ConductAtlas Policy Archive
Entity: Hugging Face | Document: Hugging Face Privacy Policy | Record: CA-P-003743
Captured: 2026-04-28 05:39:29 UTC | SHA-256: 497c505a01512caf…
URL: https://conductatlas.com/platform/hugging-face/hugging-face-privacy-policy/do-not-track-and-third-party-advertising-consent/
Accessed: May 2, 2026

Classification

Severity

Low

Do Not Track and Third-Party Advertising Consent