Google · Google Analytics Terms of Service · View original document ↗

Historical Report Data Unavailable After Termination

High severity High confidence Explicitdocumentlanguage Common · 275 of 352 platforms
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Recent governance activity Google recorded 3 documented changes in the last 30 days.
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This analysis describes what Google's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

Permanent loss of access to historical Report data upon termination means users cannot retrieve past analytics information after the agreement ends.

Interpretive note: The excerpt is a standalone lettered sub-clause; the triggering termination event and other consequences of termination are not quoted but the clause itself is unambiguous as to this effect.

Consumer impact (what this means for users)

The reader will no longer be able to access any of their historical Report data after the agreement is terminated.

How other platforms handle this

HubSpot Medium

Your posts and certain profile information may remain even after you terminate your account. We urge you to consider the sensitivity of any information you may disclose in this way.

Affirm Medium

Affirm will retain your information in accordance with our Privacy Policy and any applicable state or federal law, rule or regulation.

Mistral AI Medium

Mistral AI shall retain the Customer Exportable Data and Assets for a period of thirty (30) days from the earlier between (a) the expiration of the Transitional Period or (b) Customer's notification under Section 2.2.2 (b) of these Additional Terms.

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▸ View Original Clause Language DOCUMENT RECORD
"
(c) all of Your historical Report data will no longer be available to You.

— Excerpt from Google's Google Analytics Terms of Service

Applicable regulations

CCPA/CPRA
California, USA
FCRA
United States Federal
GDPR
European Union
GLBA
United States Federal
HIPAA
United States Federal
Indiana Consumer Data Protection Act
US-IN
UK GDPR
United Kingdom

Provision details

Document information
Document
Google Analytics Terms of Service
Entity
Google
Document last updated
May 20, 2026
Tracking information
First tracked
May 20, 2026
Last verified
May 20, 2026
Record ID
CA-P-067810
Document ID
CA-D-00900
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
21ea24be1a4312bcc179ce853db6df37f6087cc8950fc43206a729dba6ec1c02
Analysis generated
May 20, 2026 23:48 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Google
Document: Google Analytics Terms of Service
Record ID: CA-P-067810
Captured: 2026-05-20 23:48:18 UTC
SHA-256: 21ea24be1a4312bc…
URL: https://conductatlas.com/platform/google/google-analytics-terms-of-service/provision/CA-P-067810/historical-report-data-unavailable-after-termination/
Accessed: July 12, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Frequently Asked Questions

What does Google's Historical Report Data Unavailable After Termination clause do?

Permanent loss of access to historical Report data upon termination means users cannot retrieve past analytics information after the agreement ends.

How does this clause affect you?

The reader will no longer be able to access any of their historical Report data after the agreement is terminated.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 275 platforms. See the full comparison.

Is ConductAtlas affiliated with Google?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Google.