The policy states that at in-person locations, GOAT may collect and store a broad behavioral and demographic profile on clients, including interests, hobbies, habits, celebration events, demographic data, and purchasing tendencies, in addition to standard transaction information.
This analysis describes what GOAT's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This provision discloses collection of a detailed behavioral profile at physical retail locations that extends beyond transactional data to include personal lifestyle attributes such as hobbies, habits, and celebration events, which may be combined with online data under the policy's data linking provision. The breadth of in-store profiling, combined with CCTV, Wi-Fi device tracking, and location/movement data collection disclosed in adjacent provisions, represents a multi-modal in-person surveillance and data collection framework.
The agreement establishes that visiting a GOAT in-person location may result in collection of a detailed behavioral and lifestyle profile, including demographic data, purchasing habits, hobbies, and celebration events, in addition to transaction records and location data. This information may be combined with online account and browsing data as described in the policy's data-linking provision.
Cross-platform context
See how other platforms handle In-Store Behavioral and Client Profile Data Collection and similar clauses.
Compare across platforms →"Client Profile Data. In order to have a full understanding of our clients, we may also collect and store data about your behavior, interests, preferences (such as products, topics, and channel and frequency of communication), wish lists, hobbies, client interactions and marketing campaign activities, opinions, customer reviews, demographic data, habits, celebration events, purchasing reviews and feedback as well as your general purchasing tendencies.Excerpt from GOAT's Privacy Policy
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This provision discloses collection of a detailed behavioral profile at physical retail locations that extends beyond transactional data to include personal lifestyle attributes such as hobbies, habits, and celebration events, which may be combined with online data under the policy's data linking provision. The breadth of in-store profiling, combined with CCTV, Wi-Fi device tracking, and location/movement data collection disclosed in …
The agreement establishes that visiting a GOAT in-person location may result in collection of a detailed behavioral and lifestyle profile, including demographic data, purchasing habits, hobbies, and celebration events, in addition to transaction records and location data. This information may be combined with online account and browsing data as described in the policy's data-linking provision.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by GOAT.