This analysis describes what Anthropic's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The clause establishes Anthropic's right to use Customer identity for marketing and business development purposes while creating an opt-out mechanism. It further obligates the Customer to consider in good faith any requests from Anthropic for executive testimonials or co-marketing participation, though the clause does not require the Customer to accept such requests.
Under this provision, the Customer's name and logo may be used in Anthropic's public-facing materials and marketing unless the Customer affirmatively opts out. Additionally, the Customer assumes an obligation to review and consider in good faith any requests for testimonials or joint marketing activities, without a contractual obligation to participate.
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"Anthropic may use Customer's name and logo to publicly identify Customer as a customer of the Services; provided that Customer may opt-out via this request form. Customer will consider in good faith any request by Anthropic to (1) provide a quote from a Customer executive regarding Customer's motivation for using the Services that Anthropic may use publicly and (2) participate in a public co-marketing activity.— Excerpt from Anthropic's Anthropic Commercial Terms
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The clause establishes Anthropic's right to use Customer identity for marketing and business development purposes while creating an opt-out mechanism. It further obligates the Customer to consider in good faith any requests from Anthropic for executive testimonials or co-marketing participation, though the clause does not require the Customer to accept such requests.
Under this provision, the Customer's name and logo may be used in Anthropic's public-facing materials and marketing unless the Customer affirmatively opts out. Additionally, the Customer assumes an obligation to review and consider in good faith any requests for testimonials or joint marketing activities, without a contractual obligation to participate.
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