This analysis describes what Amazon Associates's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
Associates who purchase keyword advertising using Amazon-branded terms forfeit commissions on any resulting purchases, regardless of the sale's value.
Interpretive note: The excerpt appears to be a list item describing a category of disqualified purchases rather than a standalone clause. The primary proposition — disqualification of commissions for Amazon-Mark keyword ad traffic — is explicit, but the broader disqualification framework is not fully captured in the excerpt provided.
Amazon Associates prohibits commission payment on purchases resulting from paid advertisements that involve bidding on Amazon-branded keywords, including 'amazon', 'kindle', or any other Amazon Mark.
How other platforms handle this
Rewards will be issued within thirty (30) business days after Whatnot receives both your Ad Code(s) and Raw Video.
MyMcDonald's Rewards participants may receive rewards points for every dollar spent on qualifying purchases...Points may be accumulated and redeemed for purchases of eligible McDonald's products.
All payments to you of Creator Earnings will normally be remitted to your Rumble account thirty (30) days after the month in which Rumble receives payment on your behalf from third parties for the Use of your Content.
Monitoring
Amazon Associates has changed this document before.
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"any Product purchased by a customer who is referred to an Amazon Site through any advertisement that you purchased, including through participation in bidding or auctions on keywords...that include the word "amazon", or "kindle", or any other Amazon Mark— Excerpt from Amazon Associates's Amazon Associates Program Policies
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Associates who purchase keyword advertising using Amazon-branded terms forfeit commissions on any resulting purchases, regardless of the sale's value.
Amazon Associates prohibits commission payment on purchases resulting from paid advertisements that involve bidding on Amazon-branded keywords, including 'amazon', 'kindle', or any other Amazon Mark.
ConductAtlas has identified this type of provision across 38 platforms. See the full comparison.
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