Old version
April 22, 2026 06:03 UTC
875136878508ad3f44fee9e4efc73805791339066ceb2437f32b2445d3320750
CA-V-001910
New version
May 1, 2026 06:02 UTC
f0b8d9b5807fc534e06b106f2b94efb1fba4141f9e0928ffaed02a3861ede1c3
CA-V-002046
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Change Summary
Roblox updated its privacy policy on May 1, 2026 to restrict personalized advertising for users under 18. The previous policy stated the platform personalizes ads for all users; the updated terms now limit personalized ads to users 18 and older, with users under 18 seeing only nonpersonalized ads. The policy also removed language stating the company collects personal information from under-13 accounts for advertising purposes, clarifying that such data collection for marketing does not occur.
medium severity
32 Sentences added
8 Sentences removed
33 Sentences modified
522 Sentences before
546 Sentences after
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0Roblox Support Legal Documents Legal Documents Articles in this section Roblox Terms of Use Roblox Privacy and Cookie Policy Roblox Community Standards Roblox is Updating our Terms of Use Roblox is Updating our Roblox Privacy and Cookie Policy Roblox is Updating our Terms and Conditions for Roblox Gift Cards and Credits Roblox is Updating our Subscription Terms Roblox Dictionary Roblox Accessibility Statement General Health Notice See more Roblox Privacy and Cookie Policy Welcome to the Roblox Privacy Policy Are you Under 13 or responsible for an under-13-year-old?0Roblox Support Legal Documents Legal Documents Articles in this section Roblox Terms of Use Roblox Privacy and Cookie Policy Roblox Community Standards Roblox is Updating our Terms of Use Roblox is Updating our Roblox Privacy and Cookie Policy Advertising Integrations Terms Roblox Dictionary Roblox Accessibility Statement Roblox Subscription Terms Content Moderation on Roblox See more Roblox Privacy and Cookie Policy Welcome to the Roblox Privacy Policy Are you Under 13 or responsible for an under-13-year-old?
1When we collect your information Setting up a Roblox account Purchases on Roblox Posting content Asking questions or getting technical support Using Roblox features Competitions, promotions and research Advertising If you’re a developer or creator Other purposes for collecting your information Cookies and similar technologies On our corporate websites or in job applications When we share your information We may share Personal Information where necessary We may disclose Personal Information to third parties We may share information that does not identify you We’re not responsible if you share your own Personal Information Looking after your information Security measures We’ll tell you if your privacy is at risk How long we keep your information Where we store your information Privacy Policy Changes and Updates Additional information based on where you live If you live in the United States If you live in the Republic of Korea If you live in the European Economic Area (EEA), the United Kingdom (UK) or Switzerland Categories of Personal Information and Data Processing Purposes Automated Decision-Making Personal Information of Children and Parental Consent Data Sharing Legal disclosure Storage and international transfer of your Personal Information Your rights as a Data Subject If you live in Brazil Categories of Personal Information and Data Processing Purposes Automated Decision-Making Personal Information of Children and Parental Consent Data Sharing Legal disclosure Storage and international transfer of your Personal Information Your rights as a Data Subject Effective Date: October 7, 2025 Summary of Recent Changes We are updating our Roblox Privacy and Cookie Policy , effective April 30, 2026, to reflect certain changes we are making on Roblox.1When we collect your information Setting up a Roblox account Purchases on Roblox Posting content Asking questions or getting technical support Using Roblox features Competitions, promotions and research Advertising If you’re a developer or creator Other purposes for collecting your information Cookies and similar technologies On our corporate websites or in job applications When we share your information We may share Personal Information where necessary We may disclose Personal Information to third parties We may share information that does not identify you We’re not responsible if you share your own Personal Information Looking after your information Security measures We’ll tell you if your privacy is at risk How long we keep your information Where we store your information Privacy Policy Changes and Updates Additional information based on where you live If you live in the United States If you live in the Republic of Korea If you live in the European Economic Area (EEA), the United Kingdom (UK) or Switzerland Categories of Personal Information and Data Processing Purposes Automated Decision-Making Personal Information of Children and Parental Consent Data Sharing Legal disclosure Storage and international transfer of your Personal Information Your rights as a Data Subject If you live in Brazil Categories of Personal Information and Data Processing Purposes Automated Decision-Making Personal Information of Children and Parental Consent Data Sharing Legal disclosure Storage and international transfer of your Personal Information Your rights as a Data Subject Summary of Recent Changes Effective Date: April 30, 2026 Summary of Recent Changes We are updating our Roblox Privacy and Cookie Policy , effective April 30, 2026, to reflect certain changes we are making on Roblox.
44While in this privacy mode, some features like certain advertising and alerts are disabled.44While in this privacy mode, some features like personalized advertising and alerts are disabled.
45When you turn 13, you will be able to enable additional features that are more appropriate for users ages 13 and up.45When you turn 13, you will be able to enable additional features that are more appropriate for users ages 13 and up (though we won’t personalize ads until you’re 18).
54Parent email addresses (which is the only personal information as defined by COPPA we collect from child accounts) are collected for the security and integrity of your account and the Roblox platform.54Parent email addresses are collected for the security and integrity of your account and the Roblox platform.
57Internal operations When children sign up for Roblox, we also collect certain types of personal information called persistent identifiers for internal operations and to provide you and other users with Services.
58Persistent identifiers are data like IP Address and unique device identifiers that are required for you to be able to connect your device to Roblox.
59Persistent identifiers can be used to recognize you, your device, or your household device.
60Roblox collects persistent identifiers and the information we ask you for when you sign up for the following internal operations: Maintaining or analyzing the functioning of Roblox; Performing network communications; Authenticating users of, or personalizing the content on, Roblox; Serving contextual advertising, including capping the frequency of ads; Protecting the security or integrity of Roblox; Ensuring legal or regulatory compliance.
61Roblox implements technical, contractual, and other measures to ensure that persistent identifiers are not used for purposes other than those listed above.
62Service providers Roblox relies on service providers to support the internal operations described above.
63In some cases, these entities may process persistent identifiers from users under the age of 13.
64Service providers’ processing of persistent identifiers to support these internal operations is subject to contractual requirements and other measures to protect the security, confidentiality, and integrity of the information.
67Data retention Roblox maintains a retention policy designed to limit data retention to what is reasonably necessary to fulfill the specific purposes for which we collected your information and to prevent persistent identifiers from being retained indefinitely.
68In addition to a retention policy, Roblox employs measures including access controls, purpose-based tagging, employee training, and data segregation to manage the data we process.
69Roblox may retain the persistent identifiers that we collect from you for different periods of time based on our specific business needs, which include: Providing the Roblox Services, including account maintenance and security Roblox processes persistent identifiers about users to provide its services.
70In order to maintain your account (e.g., remember your account’s configuration and activity history), Roblox stores persistent identifiers for the amount of time you have an account.
71When you delete your account, Roblox initiates permanent deletion of data in our systems.
72For safety and security purposes (e.g., bot prevention), Roblox may process persistent identifiers for up to two years after account deletion.
73Age Assurance To assess user ages, Roblox may collect information about you, including images such as a selfie, to perform age assurance.
74Information collected to assess user ages, such as images taken to perform facial age estimation, is deleted once the age assurance process is complete.
75You can learn more about Roblox's practices in the Roblox Facial Media Capture Policy .
76Linking to Parent Accounts If you provide Roblox with your parent’s email for the purposes of establishing a parental account, Roblox deletes your parent’s email within 24 hours if your parent does not complete the linking process.
77Meeting Legal Obligations Roblox may also retain information for longer periods if we are required to do so for legal or regulatory compliance.
139Advertising We process Personal Information to personalize the ads you see on Roblox.158Advertising We process your Personal Information to display ads on Roblox.
142If you choose to create an Ad Account, we may collect additional information to create your account such as name, email, address, business and/or tax information.161Users under 18 years old will see only nonpersonalized ads.
143The purpose of collecting this information is to provide the ad account and comply with applicable laws, including tax laws.162Users 18 years old and older will see personalized ads on Roblox (with consent, where required).
144We do not collect or use Personal Information about users under the age of 13 for advertising or marketing purposes.163If you are 18 or older, you can control whether you see personalized ads through your Roblox settings .
164If you choose to publish ads on Roblox, we collect additional information from you such as your name, email, address, financial information, business and/or tax information.
165The purpose of collecting this information is to provide you with an ad account, onboard you to the relevant ad program, send you invoices or information related to payment, and comply with applicable laws, including tax laws.
168Off-Roblox Ads We partner with third-party advertising companies such as ad server companies and ad networks to advertise Roblox on other websites and services.Removed
169If you interact with content or reach Roblox through a link in an advertisement, we or our service providers may give these third-party advertising companies identifiers from your device, such as an IP address or device ID.Removed
170We collect this information to help us to promote and market our Services better.Removed
171For users under 13 years old, Roblox partners with third-party advertising companies: to display contextual advertising to limit how much advertising is shown to you if you’re under 13 years old to provide related uses permitted by COPPA.Removed
172If you’re under 13 years old, Roblox will not show these types of advertising to you: behaviorally targeted ads – these are ads that are shown according to a user’s behavior on a website or app retargeted ads – these are ads that are sent after a user starts a purchasing process but does not finish it.Removed
173The ad tries to get the user to finish the purchase.Removed
174We do not collect any information from users under 13 years old for the purposes of directing targeted advertising.Removed
210For legal reasons or to help prevent a crime We may share your Personal Information, as permitted or required by law, if: necessary to comply with a judicial proceeding, court order, or other legal process served on Roblox law enforcement agencies, regulators, or other public agencies (including schools or children's services) request that we share it we believe that disclosing the information may prevent a crime we believe it is necessary to protect our legal rights or the legal rights of others a law requires us to share it To support safety and security We may share your Personal Information if we believe that sharing would: help an investigation into public safety or a violation of our Terms of Use protect the safety of Roblox users or others reduce risk to user safety or security, or if collaborating with others is necessary to protect users help to protect the security or integrity of our Services If we need to protect ourselves against legal responsibility We may share your information if we believe that disclosing the information will allow us to take precautions against taking legal responsibility (liability) or to protect our rights.224For legal reasons or to help prevent a crime We may share your Personal Information, as permitted or required by law, if: necessary to comply with a judicial proceeding, court order, or other legal process served on Roblox law enforcement agencies, regulators, or other public agencies (including schools or children's services) request that we share it we believe that disclosing the information may prevent a crime we believe it is necessary to protect our legal rights or the legal rights of others a law requires us to share it We may also share the contents of your communications as permitted or required by law: to law enforcement or judicial authorities to address a threat to life or safety of a person, including (but not limited to) where consistent with Roblox's obligations under the Digital Services Act, Article 18 when required by law in response to governmental regulatory requests, such as Information notices issued under the UK Online Safety Act when required by laws governing online safety, such as the Australian Online Safety Act To support safety and security We may share your Personal Information or the contents of your communications if we believe that sharing would: help an investigation into public safety or a violation of our Terms of Use protect the safety of Roblox users or others reduce risk to user safety or security, or if collaborating with others is necessary to protect users help to protect the security or integrity of our Services If we need to protect ourselves against legal responsibility We may share your information if we believe that disclosing the information will allow us to take precautions against taking legal responsibility (liability) or to protect our rights.
212We may disclose Personal Information to third parties For Advertising Purposes Roblox may disclose information collected from or about you with third-party advertising companies and/or advertising measurement companies to select advertisements for you, or measure and improve advertising effectiveness.226We may disclose Personal Information to third parties For Advertising Purposes Roblox may disclose information collected from or about you with third-party advertising companies and/or advertising measurement companies to select and display advertisements to you on Roblox, or measure and improve advertising effectiveness.
214Data disclosed for this purpose includes: Contact identifiers Characteristics or demographics Device identifiers You can exercise choices about data processing for this purpose by visiting your account’s privacy settings page .228Data disclosed for this purpose includes: Contact identifiers Characteristics or demographics Device identifiers We also partner with third-party advertising companies such as ad server companies and ad networks to advertise Roblox on other websites and services.
229If you interact with content or reach Roblox through a link in an advertisement, we or our service providers may give these third-party advertising companies identifiers from your device, such as an IP address or device ID.
230You can exercise choices about data processing for this purpose by visiting your account’s privacy settings page .
217Disclosing data for the purposes described in this Section may be considered a “sale” or “share” of personal information under the California Consumer Privacy Act.233We do not disclose any Personal Information from users under 18 years old for the purposes of directing personalized advertising.
218California residents can find more information about your rights in the US State Privacy Policy Addendum .234When you interact with an ad on Roblox, we work with partners to produce aggregated measurement information.
219We do not collect any information from users under 13 years old for the purposes of directing targeted advertising.Removed
225We’re not responsible if you share your own Personal Information If you’re 13 years old or over, you can share your Personal Information through chat, forums, messages or similar ways of sharing on our Service.240We’re not responsible if you share your own Personal Information Roblox takes steps to prevent users from sharing Personal Information via chats, forums, messages, or similar ways of communicating on Roblox.
226Remember that anyone who uses these features will be able to see anything you share in this way.241Remember that anyone who uses these features will be able to see information that you share in this way.
295Examples are personalizing content or advertising.310Examples are personalizing content or personalized advertising for users 18 years old and older.
331Specifically, we use information we collect and receive from partners to decide which ads to show you on Roblox.346We use information we collect and receive from partners to decide which ads to show you on Roblox.
332To the extent these practices involve the processing of Personal Information, the legal basis for the processing is Art. 6 sec. 1 sent. 1 lit. a GDPR (“consent”).347To the extent these practices involve the processing of Personal Information and displaying personalized ads, the legal basis for the processing is Article 6 sec. 1 sent. 1 lit. a GDPR (“consent”).
348We do not show personalized ads to users under the age of 18 on Roblox.
349We process Personal Information to display non-personalized ads on Roblox.
350To the extent these practices involve the processing of Personal Information, the legal basis for processing is Article 6 sec. 1 sent. 1 lit. f GDPR (“legitimate interest”).
334To the extent these practices involve the processing of Personal Information, the legal basis for the processing is Art. 6 sec. 1 sent. 1 lit. a GDPR (“consent”).352To the extent these practices involve the processing of Personal Information to display personalized ads, the legal basis for the processing is Article 6 sec. 1 sent. 1 lit. a GDPR (“consent”).
353To the extent these practices involve the processing of Personal Information to display non-personalized ads, the legal basis for processing is Article 6 sec. 1 sent. 1 lit. f GDPR (“legitimate interest”).
338To the extent these practices involve the processing of Personal Information, the legal basis for the processing is Art. 6 sec. 1 sent. 1 lit. a GDPR (“consent”).357To the extent these practices involve the processing of Personal Information, the legal basis for the processing is Article 6 sec. 1 sent. 1 lit. a GDPR (“consent”).
339When you choose to create an Ad Account, we may collect additional information for your account (such as name, email, address, business information, etc.) in order to create an account.358If you choose to publish ads on Roblox, we collect additional information from you (such as name, email, address, financial information, business information, etc.) in order to create an ad account, onboard you to the relevant ad program, and send you invoices or information related to payment.
340The basis for processing this Personal Information is Article 6 sec. 1 sent. 1 lit. b (“performance of a contract”).359The basis for processing this Personal Information is Article 6 sec. 1 sent. 1 lit. b GDPR (“performance of a contract”).
362We also collect and retain your information to comply with our legal obligations, including our obligations under tax laws.
363The basis for processing this Personal Information is Article 6 sec. 1 sent. 1 lit. c GDPR (“legal obligation”).
367Personal Information of Children and Parental Consent Please note that when users under the age of 13 register for the Service, their account is automatically set to privacy-protective settings by default.388Personal Information of Children and Parental Consent Please note that when users under the age of 13 (for the purposes of this section, a “child”) register for the Service, their account is automatically set to privacy-protective settings by default.
368This means that these users will not have access to certain features, including some forms of third party advertising, and certain types of notification alerts.389This means that these users will not have access to certain features, including personalized advertising, and certain types of notification alerts.
394Legal disclosure We may disclose Personal Information about you, including the content of your communications on the Service, to comply with legal process, including court orders and subpoenas, served on our Service.415Legal disclosure We may disclose Personal Information about you, including the content of your communications on the Service, to comply with legal process, including court orders and subpoenas, served on our Service, for example, where consistent with Roblox's obligations under the Digital Services Act, Article 18 and Information notices issued under the UK Online Safety Act.
395In addition, we also may disclose Personal Information about you, including content, in response to a request from law enforcement agencies, regulators, or other public agencies (including schools or children services), if we believe that there is a risk to user safety or security, and collaborating with other organizations when necessary to protect users, or if such disclosure may (i) prevent the instigation of a crime, (ii) facilitate an investigation related to public safety or protect the safety of a user on our Service, (iii) protect the security or integrity of our Service, or (iv) enable us to take precautions against liability or to protect our rights or the rights of others.416In addition, we also may disclose Personal Information about you, including content, in response to a request from law enforcement agencies, regulators, or other public agencies (including schools or children services), if we believe that there is a risk to user safety or security, for legal reasons, or to prevent a crime, in accordance with Section 4 of the Roblox Privacy and Cookie Policy.
435Examples are personalizing content or advertising.456Examples are personalizing content or personalized advertising for users 18 years old and older.
459Advertising We process Personal Information to personalize the ads you see on Roblox.480Advertising We process Personal Information to display ads on Roblox.
460Specifically, we use information we collect and receive from partners to decide which ads to show you on Roblox.481We use information we collect and receive from partners to decide which ads to show you on Roblox.
483We do not show personalized ads to users under the age of 18 on Roblox.
486This means that these users will not have access to certain features, including some forms of third party advertising, and certain types of notification alerts.508This means that these users will not have access to certain features, including personalized advertising, and certain types of notification alerts.
505In addition, we also may disclose Personal Information about you, including content, in response to a request from law enforcement agencies, regulators, or other public agencies (including schools or children services), if we believe that there is a risk to user safety or security, and collaborating with other organizations when necessary to protect users, or if such disclosure may (i) prevent the instigation of a crime, (ii) facilitate an investigation related to public safety or protect the safety of a user of our Service, (iii) protect the security or integrity of our Service, (iv) enable us to take precautions against liability or to protect our rights or the rights of others, or (v) when otherwise required by applicable laws.527In addition, we also may disclose Personal Information about you, including content, in response to a request from law enforcement agencies, regulators, or other public agencies (including schools or children services), if we believe that there is a risk to user safety or security, for legal reasons, or to prevent a crime, in accordance with Section 4 of the Roblox Privacy and Cookie Policy.
519Effective Date: April 30, 2026 AR - شروط استخدام Roblox 20260430.pdf 2 MB Download DE - Roblox-Datenschutz- und Cookie-Richtlinie 20260430.pdf 500 KB Download EN - Roblox Privacy and Cookie Policy 20260430.pdf 500 KB Download ES - Política de privacidad y de cookies de Roblox 20260430.pdf 500 KB Download FR - Politique de confidentialité et de cookies de Roblox 20260430.pdf 500 KB Download ID - Kebijakan Privasi dan Cookie Roblox 20260430.pdf 200 KB Download IT - Informativa sulla privacy e sui cookie di Roblox 20260430.pdf 500 KB Download JA - Roblox プライバシーおよびクッキーポリシー 20260430.pdf 400 KB Download KO - Roblox 개인정보 처리방침 및 쿠키 정책 20260430.pdf 400 KB Download NL - privacy- en cookiebeleid van Roblox 20260430.pdf 200 KB Download PL - Zasady ochrony prywatności i dotyczące plików cookie Roblox 20260430.pdf 300 KB Download PT-BR - Política de Privacidade e de Cookies da Roblox 20260430.pdf 500 KB Download TH - นโยบายความเป็นส่วนตัวและคุกกี้ของ Roblox 20260430.pdf 400 KB Download TR - Roblox Gizlilik ve Çerez Politikası 20260430.pdf 200 KB Download VI - Chính sách Quyền riêng tư và Cookie của Roblox 20260430.pdf 500 KB Download ZH-CN - Roblox 隐私和 Cookie 政策 20260430.pdf 700 KB Download ZH-TW - Roblox 隱私權和 Cookie 政策 20260430.pdf 800 KB Download Need more help?541Summary of Recent Changes We added language clarifying who can see personalized ads and non-personalized ads on Roblox.
542We added language describing our practices for sharing information with authorities.
543Effective Date: April 30, 2026 Last Updated: April 30, 2026 AR - شروط استخدام Roblox 20260430.pdf 2 MB Download DE - Roblox-Datenschutz- und Cookie-Richtlinie 20260430.pdf 500 KB Download EN - Roblox Privacy and Cookie Policy 20260430.pdf 500 KB Download ES - Política de privacidad y de cookies de Roblox 20260430.pdf 500 KB Download FR - Politique de confidentialité et de cookies de Roblox 20260430.pdf 500 KB Download ID - Kebijakan Privasi dan Cookie Roblox 20260430.pdf 200 KB Download IT - Informativa sulla privacy e sui cookie di Roblox 20260430.pdf 500 KB Download JA - Roblox プライバシーおよびクッキーポリシー 20260430.pdf 400 KB Download KO - Roblox 개인정보 처리방침 및 쿠키 정책 20260430.pdf 400 KB Download NL - privacy- en cookiebeleid van Roblox 20260430.pdf 200 KB Download PL - Zasady ochrony prywatności i dotyczące plików cookie Roblox 20260430.pdf 300 KB Download PT-BR - Política de Privacidade e de Cookies da Roblox 20260430.pdf 500 KB Download TH - นโยบายความเป็นส่วนตัวและคุกกี้ของ Roblox 20260430.pdf 400 KB Download TR - Roblox Gizlilik ve Çerez Politikası 20260430.pdf 200 KB Download VI - Chính sách Quyền riêng tư và Cookie của Roblox 20260430.pdf 500 KB Download ZH-CN - Roblox 隐私和 Cookie 政策 20260430.pdf 700 KB Download ZH-TW - Roblox 隱私權和 Cookie 政策 20260430.pdf 800 KB Download Need more help?
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