Booking.com reorganized its privacy notice to separate California residents' data rights from the general US privacy section. The updated section now explicitly lists the 10 categories of personal information California law recognizes, clarifies what counts as a 'sale' of data under California law, and adds three new consumer rights: the ability to opt out of data sales, opt out of cross-context behavioral advertising, and limit use of sensitive personal information. These changes reflect California's privacy law requirements and give California residents more granular control over how their data is used.
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